VAUGHAN, ON, Nov. 1, 2021 /CNW/ - Recipe Unlimited Corporation
("Recipe") announced today that it has acquired 100% of Plant
Powered Ventures Ltd. and the remaining 15% minority interest in
Fresh Since 1999. Plant Powered Ventures Ltd. developed and
operates the original five Fresh-branded plant-based restaurants in
Ontario. Recipe now has full
ownership of all Fresh-branded locations.
Founded in 1999, Fresh Restaurants set out to make plant-based
food inclusive and accessible to everyone. It is a part of their
mission to prove that a plant-based diet can be satisfying,
energizing, and crave-able.
"We're so thrilled that a Canadian company as respected in the
industry as Recipe would choose to focus on the vegan space, and
we're honoured that we are the brand they have chosen to partner
with. We cannot wait to bring Fresh and our Plant Powered vision to
communities across the country," says Ruth
Tal, founder and owner of Fresh Restaurants.
Fresh is currently being served at Recipe's Ultimate Kitchens
where guests can enjoy the convenience of mixing and matching items
from various brands all in one order.
"To be able to add this incredible omni-channel brand to the
portfolio of Recipe is very exciting. What Ruth, her partners
and the team of Fresh have created is remarkable. The fresh food
and beverages are outstanding and we look forward to expanding the
reach of the brand to all Canadians." says Frank Hennessey, CEO, Recipe Unlimited.
About Recipe
Founded in 1883, Recipe Unlimited Corporation is Canada's largest full-service restaurant
company. The Company franchises and/or operates some of the most
recognized brands in the country including Swiss Chalet, Harvey's,
St-Hubert, The Keg, Montana's, Kelseys, East Side Mario's, New
York Fries, Fionn MacCool's, Bier Markt, The Landing Group of
Restaurants, Original Joe's, State & Main, Elephant &
Castle, The Burger's Priest, The Pickle Barrel, Marigolds &
Onions, Blanco Cantina, AƱejo, Fresh
Since 1999 and Ultimate Kitchens.
Recipe's iconic brands have established the organization as a
nationally recognized franchisor of choice. As of June 27, 2021, Recipe had 25 brands and 1,327
restaurants, 82% of which are operated by franchisees and joint
venture partners, operating in UAE, Oman, Macau
and India. Recipe's shares trade on the Toronto Stock
Exchange under the ticker symbol RECP. More information about the
Company is available at www.recipeunlimited.com.
About Fresh Restaurants
For 25 years, Fresh has been
at the forefront of the plant-based movement and has grown into
Canada's largest iconic
plant-based restaurant brand offering crave-worthy food,
invigorating juices, and craft cocktails. Fresh advocates for a
positive plant-centric, planet-friendly approach to eating by
encouraging people to embrace their fruits and vegetables. Fresh's
vision begins and ends with great food and drinks, inspired service
and memorable experiences. For more information, visit
freshplantpowered.com or follow us on Instagram
@freshrestaurants.
SOURCE Recipe Unlimited Corp.