ATTRAQT Group PLC Attraqt named BigCommerce Technology Partner
February 27 2020 - 1:01AM
RNS Non-Regulatory
TIDMATQT
ATTRAQT Group PLC
27 February 2020
27 February 2020
RNS Reach
Attraqt Group plc
("Attraqt", the "Group" or the "Company")
Attraqt named BigCommerce Technology Partner
Attraqt Group plc (AIM: ATQT), is pleased to announce that it
has been named a BigCommerce Technology Partner, providing more
than 60,000 BigCommerce customers with access to Attraqt's
experience orchestration platform which enables retailers to
implement highly relevant, cross-channel search, merchandising and
personalisation capabilities at scale.
BigCommerce provides a robust eCommerce solution that handles
all of the transactional elements of the shopper journey, whilst
Attraqt offers retailers the capability to create relevant shopper
experiences on connected journeys from initial demand generation to
purchase.
Attraqt announced in early 2019 its intention to accelerate its
partnership strategy in order to drive innovation, provide access
to new markets and to support its ability to scale quickly. Working
with BigCommerce is a step forward against each of these aims.
Both companies are currently in the process of bringing a number
of new joint customers online having already successfully
implemented two joint customers.
John Raap, Chief Strategy and Partnership Officer for Attraqt,
commented:
"There is a great fit between our solutions. Both companies
focus on an API-first approach and enable modern headless eCommerce
architectures. Merchants achieve higher agility, quicker routes to
market and make themselves more fit to react on the ever-changing
retail landscape driven by changing consumer behaviour and latest
technology advancements. We have pioneered innovation in ecommerce
experiences and learnt that the combination of humans and machine
automation is the winning formula for mastering the distinctive,
differentiated shopper experiences retailers today need."
Russell Klein, Chief Development Officer, BigCommerce,
commented:
"Our partnership with Attraqt further illustrates our commitment
to providing merchants access to the highest-calibre technologies
and service providers available in the industry. Attraqt shares our
desire to help merchants sell more and grow faster to maximise
success, and we look forward to working together to mutually
support customers."
For further enquiries please contact:
Attraqt Group plc 07747 766 849
Luke McKeever, CEO
Eric Dodd, CFO
Alma PR +44 (0)20 3405 0205
Rebecca Sanders-Hewett attraqt@almapr.co.uk
Susie Hudson
Sam Modlin
About Attraqt Group plc
Attraqt powers exceptional shopping experiences for over 300 of
the world's leading retail brands. The Company delivers omnichannel
search, merchandising, and product & content personalization
for retailers and brands. Simple-to-use interfaces and efficient
workflows enable Merchandisers to take full control and enhance the
value of smart automation with their own strategic expertise and
creativity.
In 2019, Attraqt acquired Early Birds, the award-winning
AI-driven personalization software provider. Together, the two
companies combine Attraqt's pedigree in data-led search and
merchandising capabilities to optimize product discovery and visual
curation, with Early Birds' award-winning ability to empower
learning algorithms to orchestrate and personalize the entire
shopper journey. The benefits to retailers and brands will be the
ability to orchestrate enhanced shopper journeys that also deliver
superior commercial returns.
For more information visit www.attraqt.com
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END
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