DENVER, May 15, 2019 /PRNewswire/ -- Apollo Brands
LLC, the manufacturer of Golf Gum™ and other Liquid Core™ energy
gum brands, is gearing up for another sales surge the company calls
the "Tiger Effect." When Tiger Woods was chewing gum
at Augusta last month and won his first major event in over 11
years, the buzz about his gum chewing went viral. Golf Gum™
sales spiked as a result and the brand sold more in the 4 days of
the Masters than in the prior 18 months combined. Tiger is
slated to play in this week's PGA Championship at Bethpage Black,
televised on TNT and CBS.
"The science behind the benefits of chewing gum is compelling,
and Tiger made it relatable," stated Apollo Founder and CEO
Troy Widgery. "Chewing any
type of gum provides cognitive benefits like improved
concentration, better memory function and reduced stress. The
addition of the natural caffeine in our Golf Gum™ offers other
benefits like improved physical performance and reduced fatigue,"
Widgery continued. The company states that it is creating the
next energy category, a cognitive & performance energy
breakthrough that surpasses what energy drinks can offer. Among the
studies that show the cognitive and physical benefits are these
from the National Institutes of Health:
https://www.ncbi.nlm.nih.gov/pubmed/26285020;
https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4449949/.
In addition to Tiger Woods, Phil
Mickelson and several other players have also been chewing
gum at recent PGA events as well. Golf Gum™ is sugar-free,
vegan and is made in Colorado,
USA. Athletes appreciate the sharpness and focus that result
from chewing their energy instead of drinking it. "We hear
from skydivers, doctors, fighter pilots and others who need energy
and focus, and our Liquid Core Apollo Brands™ are a part of their
daily success," said Apollo COO Boyd
Wilkinson. "People take the Golf Gum™– or whichever
Apollo brand they chew – and they use it in other parts of their
daily life," Wilkinson continued.
About: Apollo Brands was born out
of Founder Troy Widgery's prior
success with GO FAST!™ Energy Drink. Troy strived to build a
healthier, more efficient energy product. Apollo's specialty gum
brands are manufactured in Colorado and represent the culmination of
nearly 700 formulations over more than a decade. Troy's belief is
that a Liquid Core™ of functional ingredients surrounded by a
xylitol gum shell is the best way to provide a clean and portable
energy supplement for those in the pursuit of a healthy and
productive lifestyle. Apollo Brands™ strives to make decisions with
a focus on science and sustainability, from ingredients to
distribution and everything in between. www.GolfersGum.com
Photos:
https://www.prlog.org/12770083
Press release distributed by PRLog
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SOURCE Apollo Brands LLC