New partnership will allow those enrolled in flexible spending
accounts (FSA) and health savings accounts (HSA) access to at-home
fertility treatment and tests
DALLAS, May 15, 2024
/PRNewswire-PRWeb/ -- Approximately 9% of men and 11% of women
in the United States have
experienced fertility challenges that can be emotionally,
physically, and financially draining. Meanwhile, the cost of
fertility testing and treatments can be cost prohibitive for many
individuals, especially if these products and services aren't
covered under their health insurance. Now, a new partnership
between Health-E Commerce and Proov, the creator of a suite of
at-home fertility-related hormone tests, has the potential to ease
the financial strain of fertility and pregnancy planning by making
at-home fertility testing and treatment plans easily accessible to
consumers who are enrolled in a flexible spending account (FSA) or
health savings account (HSA).
FSAs and HSAs give individuals the
flexibility to use their tax-free healthcare funds to pay for
eligible pregnancy and fertility products, services, and treatments
alleviating that financial stress.
As a result of this new partnership, FSA and HSA users will have
access to Proov's Path to Pregnancy Gold program when shopping at
FSA Store and HSA Store. The Path to Pregnancy Gold program is a
three step process that aids in providing accessible treatment for
women who are on the path to pregnancy. The program includes
at-home fertility testing, guidance from reproductive
endocrinologists, and prescription fertility treatment, like
hormone medication, if deemed clinically necessary.
"The decision to start a family is exciting and full of
emotions. Worrying about finances shouldn't be a factor," said
Susan Elliott-Bocassi, senior vice
president of operations, Health-E Commerce. "FSAs and HSAs give
individuals the flexibility to use their tax-free healthcare funds
to pay for eligible pregnancy and fertility products, services, and
treatments alleviating that financial stress. We're excited to
partner with Proov to make information, resources, and supportive
products available to anyone who wants to achieve a healthy
pregnancy."
Proov offers clinically validated fertility tests for women and
men, along with personal support and resources to help patients
understand their unique fertility and pregnancy journey.
"I started Proov out of necessity, so I know firsthand how
painful infertility can be, which is why all of our tests and
products have been scientifically validated to ensure they are
accurate, easy to use, and affordable," said Amy Beckley, Ph.D., CEO and founder of Proov.
"We are honored to have helped thousands of women and men achieve
healthy pregnancy, and we are excited to reach even more future
parents through our partnership with Health-E Commerce."
To take advantage of this new partnership, visit FSAstore.com or
HSAstore.com.
About Health-E Commerce
Health-E Commerce is the parent brand to FSA Store and HSA Store,
online stores that serve the 70+ million consumers enrolled in
pre-tax health and wellness accounts. The company also created
Caring Mill™, a popular private-label line of health products
through which a portion of every purchase is donated to the
Children's Health Fund. Since 2010, the Health-E Commerce brands
have led the direct-to-consumer e-commerce market for exclusively
pre-tax health and wellness benefits. Health-E Commerce plays an
essential role in expanding product eligibility for important new
categories within the list of eligible medical expenses.
About Proov
Proov is a diagnostics company offering medical grade at-home tests
and a support platform that is clinically proven to help those
looking to conceive do so faster, and more cost-effectively. Proov
goes beyond typical fertility tracking (which focuses on finding
the fertile window) to help uncover key issues that can make
conceiving more difficult. Proov founder, Dr. Amy Beckley, Ph.D., created the core Proov
technology (Proov Confirm PdG tests) after her own battle with
infertility.
Media Contact
Barbara Tabor, Health-E Commerce,
651-230-9192, barbara@taborpr.com,
https://www.health-ecommerce.com/
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content:https://www.prweb.com/releases/affordable-at-home-fertility-testing-and-treatment-now-available-on-fsa-store-and-hsa-store-thanks-to-new-partnership-between-proov-and-health-e-commerce-302145285.html
SOURCE Health-E Commerce