The revamped brand exemplifies Würk's
dedication as a trusted HCM advisor to the regulated cannabis
industry, now enhanced with Compensation Benchmarking: a robust
data warehouse.
DENVER,
May 16,
2024 /PRNewswire/ -- Würk, the first and leading
human capital management (HCM) company in the cannabis industry,
today announced a refresh of its brand identity, including a
bright, vibrant visual presence paired with its continued
commitment to being the most trusted authority and advisor for
comprehensive HCM solutions in cannabis.
Würk is the legal cannabis industry's most
reliable, tech-enabled HCM solutions provider, assisting companies
as they navigate complex, regulated markets. The company's
refreshed brand is shaped by the nine years of insight it has
gained from working with businesses in 46 states across more than
500 jurisdictions to reach optimal efficiency in the workplace and
maximize their potential. Würk leverages the experience and
knowledge of its passionate team members, and its proprietary
insights to offer customized solutions and to foster a legal
cannabis industry built to empower changemakers. Rooted in
revolution and built for evolution, Würk elevates the cannabis
industry workplace to new heights through insight, innovation and
impact.
It's an exciting time for Würk, with the Product
team capitalizing on the wealth of knowledge within our accumulated
cannabis dataset for Compensation Benchmarking. A robust data
warehouse has been constructed on the backend, facilitating the
extraction of valuable insights, along with aggregated KPIs and
metrics spanning over 700 EINs and nearly 60,000 EUCs of our
clients. The introduction of this new Würk data and visualization
platform sets the stage for the development of future products
aimed at addressing our clients' most pressing business challenges.
Spearheaded by Dan Obendorfer,
Director of Product, the inaugural launch of Compensation
Benchmarking marks the beginning of numerous innovative offerings
from Würk.
"I am thrilled to begin the next chapter of
Würk's journey by refreshing our brand presence and amplifying our
dedication to innovating for the legal cannabis industry," said
Deborah Saneman, CEO of Würk. "For
nearly a decade, we have guided and stood alongside companies as
they navigated this ever-changing industry and offered them
reliable banking solutions when no other HCM company could. Our new
brand combines the knowledge and experience we have gained since
2015 with the eagerness and excitement of a company looking to grow
and push the boundaries of an evolving industry."
From processing payroll to minimizing compliance
issues, Würk simplifies management and allows professionals to
spend more time elevating their business through innovation,
assurance, wisdom and creativity. To learn more about how Würk is
helping companies succeed in the cannabis regulatory environment,
please visit https://enjoywurk.com/.
About Würk
Würk allows cannabis
companies to manage payroll, human resources, timekeeping,
scheduling and tax compliance, and minimizes compliance risks in
the ever-changing cannabis regulatory environment. The company uses
its expertise and trusted partnerships to provide guidance on 280E
tax law, accounting and compliant banking. Its platform is designed
to scale nationally with the growth of the industry, while
incorporating the local laws and regulations unique to individual
states. For more information visit enjoywurk.com.
Media Contact
MATTIO Communications
wurk@mattio.com
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SOURCE Wurk