AUBURN HILLS, Mich.,
Aug. 8,
2024 /PRNewswire/ --
- Dodge is marking 50 years since the birth of Direct Connection
performance parts brand, born in 1974 and reintroduced in 2022, by
rolling out new products
- New Dodge Direct Connection products available
starting Aug. 12, 2024, at DCPerformance.com include
HurriCrate series of crate engines and Dodge Charger Junior
Roadster body
- Direct Connection HurriCrate engines — used to power drag-car
builds of racers competing in the Direct Connection Grudge Race at
the Roadkill Nights Powered by Dodge horsepower festival — showcase
the factory muscle built into the 3.0L Hurricane twin-turbo engine
family of engines
- At more than 183 horsepower per liter, HurriCrate Cat 3 engines
pack over 10% more power density than the HEMI® engine in the Dodge
Challenger SRT Demon 170
- At 140 horsepower per liter, the entry-level HurriCrate Cat 1
engine delivers 7% more power density than the Direct Connection
HellCrate Redeye HEMI engine
- HurriCrate engines are available in two power levels:
HurriCrate Cat 1 with 420 horsepower and 468 lb.-ft. of torque and
HurriCrate Cat 3, which twists out 550 horsepower and 531 lb.-ft.
of torque at just 3,500 rpm
- To celebrate its 50th anniversary, Direct Connection will roll
out a customer appreciation incentive program that delivers
$300 toward the purchase of select
Direct Connection crate engines or $200 toward the purchase of Direct Connection
long blocks through Nov. 8,
2024
- New Dodge Charger Junior Roadster bodies will be revealed and
on display at Roadkill Nights event
- Racing legend Tony Stewart and
NHRA world champion Matt Hagan set
to carry Direct Connection 50th anniversary graphics on their
respective NHRA Top Fuel dragster and Funny Car later in
August
- Tony Stewart Racing teammates Stewart and Hagan will reveal
their Dodge Direct Connection 50th graphics later this month in
advance of the 70th annual NHRA U.S. Nationals drag race
- Available online and through the Dodge Power Brokers dealer
network, Direct Connection offers Modern Performance, Crate Engine,
Race and Vintage Muscle high-performance products
- Ordering and complete information on full portfolio of Direct
Connection products and merchandise is available at
DCPerformance.com
Dodge is celebrating 50 years since the birth of the Direct
Connection performance parts brand by announcing new Direct
Connection products available for purchase at DCPerformance.com
starting Aug. 12, 2024, including the
Direct Connection HurriCrate series of crate engines and a new
Dodge Charger Junior Roadster body.
The new Direct Connection HurriCrate series delivers the
most power-dense street performance ever offered in a DC crate
engine. At 140 horsepower per liter, the HurriCrate Cat 1 engine
produces 420 horsepower and 468 Ib.-ft. of torque at 2,500 rpm,
while the 183-horsepower-per-liter HurriCrate Cat 3 — the engine
powering every Direct Connection Grudge Race competitor's race car
— delivers 550 horsepower and 531 lb.-ft. of torque at just 3,500
rpm.
"Direct Connection has played a key role in powering the Dodge
brand's reputation on the street and at the strip since its birth
in 1974, and we continue to drive that legacy by introducing new
Direct Connection products designed to deliver the extra tenth of
performance that racers and enthusiasts seek," said Matt McAlear, Dodge brand CEO – Stellantis. "The
Roadkill Nights Powered by Dodge Direct Connection Grudge Race will
feature racers battling with new Direct Connection HurriCrate Cat 3
engines under the hood, proof that 50 years later Direct Connection
is still serving as the go-to option for go-fast parts."
To honor its 50th milestone, Direct Connection will offer a
customer appreciation incentive program on select crate engines and
long blocks to assist the Brotherhood of Muscle with their next hot
rod, street rod or restomod project. The incentive program features
$300 off the purchase of select
Direct Connection crate engines or $200 off the purchase of select long blocks
through Nov. 8, 2024. Crate engines
qualifying for the incentive include HurriCrate engines, Hellcrate
HEMI engines and more. Complete information is available at
DCPerformance.com.
The 50th celebration will continue later in August as racing
legend Tony Stewart and four-time
NHRA world champion Matt Hagan will
carry special Direct Connection 50th anniversary graphics on their
respective NHRA Top Fuel dragster and Funny Car to honor the Dodge
performance parts brand. The Tony Stewart Racing teammates will
reveal their special Dodge Direct Connection 50th race car liveries
later this month in advance of the historic 70th annual NHRA U.S.
Nationals drag race, scheduled to take place in Indianapolis on Aug.
28 – Sept. 2.
The Direct Connection portfolio, available online and through
the Dodge Power Brokers dealer network, includes Modern
Performance, Crate Engine, Race and Vintage Muscle high-performance
products for Dodge performance vehicles, offering factory street,
strip and track performance parts developed by SRT engineers and
backed by a Mopar warranty for peace of mind. Performance
enthusiasts and racers can access the Direct Connection hotline at
(800) 998-1110 for technical and race support. More information on
Direct Connection and Dodge Power Brokers is available at
DCPerformance.com.
Direct Connection HurriCrate Engine Series
Direct Connection HurriCrate engines — the same engine used to fuel
the drag car builds of all competitors in the Direct Connection
Grudge Race, which will take place on August
10 during the Roadkill Nights Powered by Dodge horsepower
festival — will be available for purchase at
DCPerformance.com.
The Direct Connection HurriCrate engine series is derived
from the 3.0L Hurricane twin-turbo engine. The Hurricane delivers
more horsepower, more torque and offers resto-mod builders and
racers a technologically advanced, high power density crate engine
solution.
The HurriCrate series of crate engines employs state-of-the-art
engineering and technologies that include two low-inertia,
high-flow turbochargers for rapid response to throttle inputs,
Plasma Transfer Wire Arc (spray bore) coating in the cylinder bores
for an ultra-thin, low-friction wear surface and high-pressure
direct fuel injection.
The Direct Connection HurriCrate Cat 1 crate engine is available
at a starting U.S. manufacturer's suggested retail price (MSRP) of
$10,495, with the HurriCrate Cat 3
available at a starting U.S. MSRP of $13,745. In addition, the HurriCrate Cat 1 Long
Block is available a starting U.S. MSRP of $7,995, with the HurriCrate Cat 3 Long Block
available at a starting U.S MSRP of $11,715.
Direct Connection Dodge Charger Junior Roadster
Body
The all-new Dodge Charger Junior Roadster body, a half-scale
version of a full-size NHRA Funny Car body with a design inspired
by the new Dodge Charger SIXPACK set to arrive next year, will now
be available through Direct Connection.
The Charger Junior Roadster body is built specifically for
children ages 5-17 competing in the controlled environment of the
NHRA Summit Racing Jr. Drag Racing League, training grounds for
future NHRA stars, such as Dodge Direct Connection driver
Leah Pruett. The new body will make
its debut at Roadkill Nights Powered by Dodge on August 10, where Junior Roadsters using the new
Charger body will perform exhibition passes and be on display in
the Direct Connection Alley.
Dodge Charger Junior Roadster bodies are manufactured using the
same advanced lightweight composite materials featured on Funny Car
bodies in the professional ranks, weigh under 30 pounds and fit a
chassis with an 85.5-inch wheelbase. Charger Junior Roadster bodies
will be available at a starting U.S. MSRP of $3,765, with ordering information available at
DCPerformance.com.
Born in 1974, Direct Connection launched as the exclusive source
for performance parts and technical information, straight from the
manufacturer. As an industry first, Direct Connection changed the
game with a massive portfolio of performance parts sold through the
dealer network with technical information and how-to performance
upgrade guides.
Reborn in 2022, Direct Connection once again is the Dodge
brand's official source for high-performance parts and technical
expertise straight from the factory for a new generation of
muscle-car enthusiasts looking for "ready to run" parts.
Dodge//SRT
For 110 years, the Dodge brand has carried on the spirit of
brothers John and Horace Dodge.
Their influence continues today as Dodge shifts into high gear with
a lineup that delivers unrivaled performance in each of the
segments in which the brand competes while moving forward to a
future that includes electrified muscle in the form of the
next-generation, all-new Dodge Charger.
The next-generation Dodge Charger electrifies a legend, with the
Charger retaining its title as the world's quickest and most
powerful muscle car led by the all-new, all-electric 2024 Dodge
Charger Daytona Scat Pack. The all-new Dodge Charger will also
offer performance choices via multi-energy powertrain options
including the 550-horsepower Dodge Charger SIXPACK H.O., powered by
the 3.0L Twin Turbo Hurricane High Output engine.
Dodge also keeps its foot on the gas as a pure performance brand
with the 710-horsepower Dodge Durango SRT Hellcat, the most
powerful SUV ever, and best-in-class standard performance in the
compact utility vehicle segment with the Dodge Hornet.
Dodge is part of the portfolio of brands offered by leading
global automaker and mobility provider Stellantis. For more
information regarding Stellantis (NYSE: STLA), please visit
www.stellantis.com.
Follow Dodge//SRT and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Dodge brand: www.dodge.com
Direct Connection: www.DCPerformance.com
DodgeGarage: www.dodgegarage.com
Facebook: www.facebook.com/dodge
Instagram: www.instagram.com/dodgeofficial
Twitter: www.twitter.com/dodge and @StellantisNA
YouTube: www.youtube.com/dodge,
https://www.youtube.com/StellantisNA
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SOURCE Stellantis