Acxiom Makes Identity Online Verification Easier, Faster and Safer
March 08 2010 - 10:04AM
Business Wire
Companies that need to identify and verify customers now have
real-time access to the most comprehensive solution in the market
with a single, cost-effective application programming interface,
Acxiom Identity Data on Demand, announced today by Acxiom®
Corporation (Nasdaq: ACXM).
Acxiom Identity Data on Demand provides as-needed access to
Acxiom’s identity data solutions to protect consumers and safeguard
Internet transactions beyond reliance on user name and password.
Companies can be more confident in executing business imperatives
such as identity verification, authentication, fraud prevention and
risk mitigation.
“Acxiom Identity Data on Demand enables our company to reach new
customers, increase revenue and advance the Myriad business model,”
said Mike Whittington, president of Myriad Development, Inc., a
provider of underwriting automation and intelligence solutions for
the insurance, government and mortgage markets. Myriad Development
is an Acxiom Identity Data on Demand client.
Through Acxiom Identity Data on Demand, users benefit from the
breadth and sophistication of Acxiom’s data assets and rules
engines, in addition to Acxiom’s verification and authentication
services. Its unique advanced matching techniques assure that
the information requested and returned applies to the individual
that is the target of the request. Acxiom Identity Data on
Demand reduces clients’ work efforts and enables them to quickly
identify and prevent fraud through the provision of higher quality
data and timely contacts.
“Businesses are becoming more and more proactive in protecting
their customers,” said Tim Christin, senior vice president for
Acxiom Identity Solutions. “We have created an unmatched solution
to verify individuals’ identities that not only fulfills companies’
need for accurate intelligence but also provides a safer
environment for their customers.”
Using Acxiom’s advanced technologies and trusted data, companies
can compare their information to Acxiom’s data to verify
information such as names, addresses, property and more – in real
time – while enabling adherence to relevant regulatory and consumer
privacy obligations and best practices. Acxiom Identity Data on
Demand can be integrated into an existing client interface and
incorporated with other client solutions or used as a stand-alone
tool.
About Acxiom
A global leader in interactive marketing services and
infrastructure management, Acxiom connects clients with their
customers through deep customer insight, powering effective and
profitable marketing initiatives and business decisions. Our
consultative approach spans multiple industries and incorporates
decades of experience in consumer data and analytics, information
technology, data integration and consulting solutions for effective
marketing across digital, Internet, email, mobile and direct mail
channels. Our secure, high-performance technology services deliver
consistent value and reliability. Founded in 1969, Acxiom is
headquartered in Little Rock, Arkansas, and serves clients around
the world from locations in the United States, Europe, Middle East
and Asia-Pacific. For more information about Acxiom, visit
www.acxiom.com.
Acxiom is a trademark of Acxiom Corporation.
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