Responsibility Report highlights measurable
progress towards building a sustainable future
NEW
YORK, Dec. 5, 2023 /PRNewswire/ -- Integral Ad
Science (Nasdaq: IAS), a leading global media measurement and
optimization platform, today announced the release of its inaugural
Responsibility Report outlining the tangible progress the company
is making to strengthen its Environmental, Social, and Governance
(ESG) initiatives.
"We are excited to present our inaugural Responsibility Report
demonstrating our intent to make a positive impact on our
customers, shareholders, employees, and the broader global
community," said Lisa Utzschneider,
Chief Executive Officer, Integral Ad Science. "The results of this
report exemplify our unwavering dedication to innovation and
ethical practices, our continual obsession for exceptional service
for our customers, and our strong commitment to creating a great
place to work and develop."
IAS's comprehensive data collection captures 280 billion
interactions daily from across the globe, ensuring customers'
businesses have the actionable data they need to drive superior
results and remain future-ready. IAS leverages its data platform to
both power its commercial success and contribute to its mission to
be the global benchmark for trust and transparency in digital media
quality.
Highlights from the report include:
- Energy Usage: Concentrated energy usage within Scopes 2
and 3 for offices and data centers; moved London team to a building with 100% renewable
energy.
- Decarbonization in Digital Advertising: Supported
industry initiative Ad Net Zero whose mission is to decarbonize
digital advertising; Partnered with Scope3 to enable marketers to
leverage actionable data to improve their carbon footprint and
inform optimizations for ad spend to reduce emissions; Partnered
with Good-Loop to allow marketers to seamlessly track and view the
end-to-end carbon footprint of their digital ad campaigns.
- Diversity: Maintained a majority-female Board of
Directors with three Board members from underrepresented racial
groups, two of which identify as African American.
- Corporate Giving: Participated in the "Share Lunch,
Fight Hunger" fundraising drive for City Harvest, exceeding the
company's donation goal through its corporate matching program to
help feed 24,000 children for a full day this summer.
- Accreditations and Certifications: Obtained
multiple accreditations and certifications from leading industry
bodies. In May 2023, IAS received the
industry's first accreditation for Connected TV video viewable
impressions from the Media Rating Council. In August 2023, the Trustworthy Accountability Group
recognized IAS as one of 10 inaugural companies to receive the
Certified for Transparency seal, indicating high levels of
transparency and accountability across its company's operations.
Also TrustArc, a leader in data privacy compliance, finalized its
assessment of IAS's data privacy practices and determined that it
meets the requirements of the TRUSTe Enterprise Privacy Assessment
Criteria.
"Our unwavering dedication to aligning ESG initiatives with our
business practices is a fundamental principle at IAS," said
Utzschneider. "We take pride in empowering our customers with
actionable data that drives superior business results, while
instilling confidence in our stakeholders that IAS remains
persistent in our efforts to foster a safer and more sustainable
global community."
The report was prepared in-line with reporting standards,
utilizing the Sustainability Accounting Standards Board (SASB)
framework.
To view the company's full Responsibility Report, visit:
https://integralads.com/insider/ias-responsibility-report/
About Integral Ad Science
Integral Ad Science (IAS) is
a leading global media measurement and optimization platform that
delivers the industry's most actionable data to drive superior
results for the world's largest advertisers, publishers, and media
platforms. IAS's software provides comprehensive and enriched data
that ensures ads are seen by real people in safe and suitable
environments, while improving return on ad spend for advertisers
and yield for publishers. Our mission is to be the global benchmark
for trust and transparency in digital media quality. For more
information, visit integralads.com.
Contact: press@integralads.com
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SOURCE Integral Ad Science, Inc.