TAIPEI, Taiwan, Jan. 4, 2017 /PRNewswire/ -- Last October
Microsoft entered partnership with AMIS and Industrial Technology
Research Institute of Taiwan
(ITRI) and formed the first blockchain consortium network on Azure.
Meanwhile, Microsoft was also in collaboration with many banks such
as Fubon Financial Holdings. After a short period of one and a half
month, Microsoft furthered blockchain technology into a new area
and announced the alliance with AMIS, Taiwan Triathlon Co. Ltd.,
ITRI and Fubon Financial Holdings and established the first sports
blockchain "BraveLog" in the world. BraveLog aims to record sports
events and sportsmen profile. Using Microsoft Azure Platform, the
blockchain structure developed by AMIS and the front channel
developed by ITRI, a high profile and secure sports activity
sharing platform is established. BraveLog, a new milestone of
blockchain application, is estimated to be officially launched at
the Garmin LAVA Dapeng Bay Triathlon on January 7th.
The advantageous Microsoft Azure platform aims to provide
strong support for blockchain adaptation in sports
Blockchain is a decentralized structure. Every block has the
capability to perform complete backup and simultaneous data
maintenance. Currently the world is proactively exploring possible
business adaptation of blockchain in different domains. Meeting the
needs of the financial industry, blockchain platform grants
features such as immutable and irreplaceable record. It provides
distributed replica, shared ledger and so on, which allow a
low-risk and simplified process so as to generate greater values.
In addition to the application in the financial industry, it also
fits the requirements of the sports domain. Therefore, the sports
blockchain is born. Focusing on the participating player himself,
the sports blockchain aims to record sports events and establish
the sports CV of the player. With the credibility and availability
of the data at its core, the sports blockchain differentiates
itself by providing a player based rather than an event based
enquiry structure. In the future, sports data can be accessed
across multiple devices, which will enable players to understand
their capabilities, manage their personal training journey
effectively, design training plan accordingly, so as to achieve the
goal of facilitating sports experience and expand the spectrum of
the sports industry.
The world's first sports blockchain "BraveLog" was applied on
Microsoft Azure platform. The key advantages of Azure platform
include openness, transparency and scalability. It also supports
the distributed ledger technology and provides the controllable
high-speed cloud computing capacity. The platform complies with the
ISO 27001, ISO 27018, PCI-DSS industrial standards and regulations,
which effectively integrates and complements different applications
and scenarios. The front channel application of BraveLog developed
by ITRI fully adopts Microsoft Azure PaaS, and the Visual Studio
Team Services that allows the development team to practice agile
development, share coding and track work log. The Wep App and Azure
SQL Database enable fast build, web App deployment and
auto-adjusting load balancer with the most economical and efficient
way that is able to accommodate future user growth on BraveLog.
Jerry Gong, EPG Lead, Microsoft
Taiwan said, "Microsoft Taiwan has high expectations over the
potential of blockchain technology and will continue the efforts in
expanding the application of Microsoft Azure BaaS (Blockchain as a
Service) to more industries and scenarios. This time we join hands
with AMIS, Taiwan Triathlon Co. Ltd., ITRI and Fubon Financial
Holdings to launch the world's first sports blockchain 'BraveLog'.
This is truly an important milestone for the development of
blockchain in Taiwan. As a
powerful support for the fundamental structure of sports
blockchain, Microsoft Azure accommodates the human-oriented
requirements and reduces the cost and risk of centralized
management. Furthering from the Fintech blockchain, Microsoft Azure
also collaborates with medical services, supply chain, the food
industry and other sectors in the development of blockchain
technology. Fruitful results can surely be seen in the near
future."
BraveLog official launch sets at Garmin LAVA Dapeng Bay
Triathlon on January
7th
Microsoft joins hands with AMIS, Taiwan Triathlon Co. Ltd.,
ITRI, and Fubon Financial Holdings to create a high profile and
secure sports blockchain "BraveLog". As the leading brand in
sports, "Taiwan Triathlon" firstly adopts the technology in the
sports domain and will officially initiate BraveLog at the Garmin
Lava Dapeng Bay Triathlon on January
7th. BraveLog will keep track of the sports data
on site and provide immutable and credible competition results for
participants. In addition, the results will be added onto the 2017
LAVA series competition and provide participants an exclusive
personal participation CV. A social platform for sportsmen in the
future is in the plan, as well as the integration with current
sign-up and payment system in hope to achieve the goal of elevating
the sports industry.
Next Step: Blockchain for all industries. Microsoft will be
the driver for blockchain development in Taiwan
The sports blockchain "BraveLog" not only records the
participant data, but also can be deep rooted in the sports
industry, serving as a reference for coaches to train athletes and
cultivate elite national players by utilizing big data. Besides the
application in the financial industry and the sports domain, any
industry that relies on the use of immutable and irreplaceable
data, distributed storage and shared ledger can adopt blockchain
for further development.
The open and powerful Microsoft Azure platform desires to be the
cornerstone for cloud-based application and blockchain technology
development in Taiwan. It also
wishes to connect the innovation from different sectors in
Taiwan and expand the application
spectrum. For example, in terms of compensation calculation and
premium adjustment, blockchain sports data stored in the cloud can
be integrated with insurance and medical services, and generate
insurance models that are true to people's needs and raise the
living quality of people. In the future, Microsoft will continue to
expand the development of blockchain across different sectors in
Taiwan. Aside from insurance and
medical services, blockchain can also be adopted by the energy, the
food and other industries, enabling innovation within the industry,
facilitating the integration and application among different
sectors, and making the application of blockchain goes beyond
frontiers.
For more information about Microsoft Azure Blockchain as a
Services, please visit official website:
https://azure.microsoft.com/zh-tw/solutions/blockchain/
About Microsoft
Microsoft (Nasdaq "MSFT" @microsoft) is the leading
platform and productivity company for the mobile-first, cloud-first
world, and its mission is to empower every person and every
organization on the planet to achieve more.
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SOURCE Microsoft Taiwan