Cedar Fair Brings a Familiar Face to Its Parks in 2010
September 03 2009 - 2:10PM
PR Newswire (US)
SANDUSKY, Ohio, Sept. 3 /PRNewswire-FirstCall/ -- Cedar Fair
Entertainment Company (NYSE:FUN), a leader in regional amusement
parks, water parks and active entertainment, today reported that it
has reached an agreement with United Media to bring the PEANUTS
characters to five more of its parks for next summer. "We are
thrilled to be able to expand the PEANUTS brand to five of our
other parks," said Dick Kinzel, Cedar Fair's chairman, president
and chief executive officer. "PEANUTS and Cedar Fair are synonymous
with good, wholesome family fun and we believe our guests, both
young and old alike, will enjoy spending time next summer with
Charlie Brown, Lucy, Linus and everyone's favorite beagle -
Snoopy!" Canada's Wonderland, near Toronto; Kings Dominion, in
Doswell, Va.; Carowinds in Charlotte, NC; Kings Island near
Cincinnati, Ohio; and California's Great America will welcome the
lovable PEANUTS characters to their parks in 2010. The PEANUTS
characters will be integrated into the parks through rebranding of
existing kids' areas, and in some cases new rides, live shows and
attractions. The PEANUTS characters have been entertaining kids of
all ages for years at Knott's Berry Farm in Buena Park, California;
Cedar Point and Geauga Lake's Wildwater Kingdom in Ohio; Dorney
Park in Allentown, Pa.; Michigan's Adventure near Muskegon, Mich.;
and Worlds of Fun in Kansas City, Mo. "For nearly 30 years, Cedar
Fair and PEANUTS have enjoyed a successful partnership, and we are
pleased that we're not only extending this association, but
expanding our presence into five additional parks," said Doug
Stern, President and CEO of United Media. "In all avenues of the
consumer experience, Cedar Fair reaches families in a fun and
amusing way. The PEANUTS characters, with their broad appeal to
fans of all ages, are brought to life vividly through the
attractions, themed rides, ice shows, character appearances, and
skits." Starring an unlikely round-headed hero and a unique cast of
young characters wiser and wittier than their years, Charles
Schulz's PEANUTS is not just the best-known, most-loved comic strip
ever created, but a true global phenomenon. The PEANUTS characters
are featured in 2,200 newspapers, in classic television specials
and on remastered DVDs, on stage, in hundreds of books and across
the Internet. They have inspired every kind of consumer product
from t-shirts to toothbrushes. Cedar Fair is a publicly traded
partnership headquartered in Sandusky, Ohio, and one of the largest
regional amusement-resort operators in the world. The Company owns
and operates 11 amusement parks, six outdoor water parks, one
indoor water park and five hotels. Amusement parks in the Company's
northern region include two in Ohio: Cedar Point, consistently
voted "Best Amusement Park in the World" in Amusement Today polls
and Kings Island; as well as Canada's Wonderland, near Toronto;
Dorney Park, PA; Valleyfair, MN; and Michigan's Adventure, MI. In
the southern region are Kings Dominion, VA; Carowinds, NC; and
Worlds of Fun, MO. Western parks in California include: Knott's
Berry Farm; California's Great America; and Gilroy Gardens, which
is managed under contract. This news release and prior releases are
available online at http://www.cedarfair.com/. Contact: Bryan
Edwards (419) 627-2220 DATASOURCE: Cedar Fair Entertainment Company
CONTACT: Bryan Edwards, of Cedar Fair Entertainment Company,
+1-419-627-2220 Web Site: http://www.cedarfair.com/
Copyright