Energy and Water Saving Laundry System Takes
Home Silver Edison Green Award
P&G Professional™, the away-from-home division of Procter
& Gamble (NYSE: PG), today announced that the Tide®
Professional Coldwater Laundry System has been named a 2015 Award
Winner by the internationally renowned Edison Awards™. This
innovative laundry system enables hotel facilities to reduce the
energy needed to heat the water in a commercial washer by as much
as 75 percent1 and to reduce the water used in a commercial washer
by up to 40 percent2. The Tide Professional Coldwater System was
recognized as the Silver Edison Green Award™ winner at the annual
Edison Awards gala in New York City.
The Tide Professional Coldwater Laundry
System was named as a Silver Edison Green Award winner. For more
information, go to www.pgpro.com/tidecoldwater.(Photo: Business
Wire)
The distinguished Edison Awards, inspired by Thomas Edison’s
persistence and inventiveness, recognize innovation, creativity and
ingenuity in the global economy. Specifically, the Edison Green
Award is designed as a platform to recognize efforts by an
organization to reduce carbon footprint, create Green Collar jobs
through new innovation methods and improve community health and
self-sufficiency.
“We’re proud to receive the Silver Edison Green Award for our
Tide Professional Coldwater System,” said Carrie Rathod, Brand
Manager, P&G Professional. “Tide Professional Coldwater offers
a host of environmental benefits to hotel operators and guests.
It’s designed to use significantly less water at colder
temperatures compared to traditional on-premise laundry systems,
yet still delivers the clean, white, soft linens and towels
customers and guests expect from Tide. This helps hotels reduce
their energy and water costs, as well as reduce reliance on these
limited resources, which is increasingly important as more of the
country is afflicted by drought.”
About the Award-Winning Tide Professional Coldwater Laundry
SystemThe Tide Professional Coldwater Laundry System includes
four products – a near-neutral pH detergent, fabric softener,
bleach and whiteness enhancer. Tide Professional Coldwater features
an advanced system using unique enzymes that are specially designed
for lower wash temperatures which help effectively break down
stains without the need for higher water temperatures. The end
result is a system that uses significantly less water in colder
temperatures to deliver clean, soft, white linens and towels to
hotel guests.
The new wash process reduces the number of fills and water used
per wash to help cut washing machine gas and water costs in half3.
The Tide Professional Coldwater System helps save as much as $8,700
per year4 (for a 150 room hotel) based on water, energy and linen
replacement cost savings. In fact, linen replacement costs are
reduced by up to 15 percent5 due to the near-neutral pH formula and
added Tide Professional Whiteness Enhancer.
“It’s exciting to see companies like P&G Professional
continuing Thomas Edison’s legacy of challenging conventional
thinking,” said Frank Bonafilia, Edison Awards’ executive director.
“Edison Awards recognizes the game-changing products and services,
and the teams that brought them to consumers.”
Edison Award nominees are judged by more than 3,000 senior
business executives and academics from across the nation whose
votes acknowledge the winners success in meeting the award’s
stringent criteria of quality.
Award winners were announced April 23, 2015 at the Edison Awards
Annual Gala, held in the historic Ballroom of The Capitale in New
York City.
About Procter & Gamble ProfessionalP&G
Professional is the away-from-home division of Procter &
Gamble, serving the foodservice, building cleaning and maintenance,
healthcare, hospitality, food/drug/mass, and convenience store
industries. P&G Professional offers complete solutions
utilizing its parent company's scale, trusted brands and strengths
in market and consumer understanding. P&G Professional features
such brands as Dawn®, Mr. Clean®, Comet®, Spic and Span®, Bounty®,
Safeguard®, Febreze®, Swiffer®, Tide®, and its own brand, P&G
Pro Line®. Please visit www.pgpro.com for the latest information
about P&G Professional's solutions and services.
About Procter & GambleP&G serves nearly
five billion people around the world with its brands. The
Company has one of the strongest portfolios of trusted, quality,
leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®,
Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®,
Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®,
Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The
P&G community includes operations in
approximately 70 countries worldwide. Please
visit http://www.pg.com for the latest news and in-depth
information about P&G and its brands.
About The Edison AwardsThe Edison Awards is a program
conducted by Edison Universe, a 501(c)(3) charitable organization
dedicated to fostering future innovators. For more information
about the Edison Awards, Edison Universe and a list of past
winners, visit www.edisonawards.com.
1Up to 75% energy savings - When you switch to the Tide®
Professional Coldwater System from a standard hot system. For guest
room linens only. Applies to energy used to heat water in your
washing machine only.2Up to 40% water savings - When you switch to
the Tide® Professional Coldwater System from a standard hot system.
For guest room linens only. Applies to water used in your washing
machine only.3Assume U.S. national average commercial water and gas
costs according to Black & Veatch 2012/2013 report "50 Largest
Cities Water/Wastewater Rate Survey" and the American Gas
Association 2012 "Energy Industry Analyses and Statistics.”4Up to
$8,700 bottom line savings - Annual savings based on switching from
a standard alkaline system to the Tide® Professional Coldwater
System. Assume U.S. national average commercial water and gas costs
according to Black & Veatch 2012/2013 report “50 Largest Cities
Water/Wastewater Rate Survey” and the American Gas Association 2012
“Energy Industry Analyses and Statistics.” Must have fully
programmable washing machines to qualify for savings. Linen savings
based on a 50-cycle test vs. the leading alkaline system. Savings
assumes the standard competitive system is priced parity with Tide®
Professional Everyday system (Tide® Detergent, Clorox and Downy)
and uses Linen replacement cost data based on a study among
Hospitality key decision makers in April 2014.5Up to 15% linen
savings vs. leading alkaline system in 50-cycle test.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20150427005126/en/
Citizen Relations for P&G ProfessionalKimberly Cashion,
714-225-7275kimberly.cashion@citizenrelations.com
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