NEW YORK, June 6, 2016 /PRNewswire/ -- Ogilvy &
Mather was awarded top accolades at last night's Effies Gala with
the agency network and New York
office being named among the most effective marketers in
North America (US &
Canada). Coming off of the
recognition earlier this year as the World's Most Effective Agency
Network, this is the fourth consecutive year the New York office received top honors on behalf
of all creative agencies and the fifth year for
the network as a whole. WPP was also recognized among the
most effective marketers in North America.
In total, the O&M network won 14
awards across categories including 2 Gold, 5
Silver and 7
Bronze Effies for noteworthy work on
behalf of clients such as Gerber, U.N., IBM, UPS, Aetna,
FINRA, Nabob Coffee Company and Kimberly
Clark/Huggies.
"For the fourth year in a row, our work earned us the honor as
the most effective office in North
America," said Lou Aversano,
CEO, Ogilvy & Mather New York. "We won for our work across
media, social, branded content and shopper, for our strategic
thinking and ideas, and most importantly, we won as one Ogilvy team
for our clients. There's nothing better than that."
The accolades, which recognize the most effective marketing
communications cases and agencies in the
United States & Canada,
are based on the analysis of the North America Effie Awards
finalist and winner data from the past year.
About Ogilvy & Mather
Ogilvy & Mather is one
of the largest marketing communications companies in the world. It
was named the Cannes Lions Network of the Year for four consecutive
years, 2012, 2013, 2014 and 2015; and the EFFIEs World's Most
Effective Agency Network in 2012, 2013 and 2016. The company is
comprised of industry leading units in the following disciplines:
advertising; public relations and public affairs; branding and
identity; shopper and retail marketing; health care communications;
direct, digital, promotion and relationship marketing; consulting,
research and analytics; branded content and entertainment; and
specialist communications. O&M services Fortune Global 500
companies as well as local businesses through its network of more
than 500 offices in 126 countries. It is a WPP company (NASDAQ:
WPPGY). For more information, visit http://www.ogilvy.com/, or
follow Ogilvy on Twitter at @Ogilvy and on
Facebook.com/Ogilvy.
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SOURCE Ogilvy & Mather