DOW JONES NEWSWIRES 
 

Mattel Inc. (MAT) will move its U.S. stock listing to the Nasdaq Global Select Market from the New York Stock Exchange.

The world's largest toy maker's move highlights the competition among exchanges. Historically, the New York Stock Exchange has been the most prestigious of the U.S. exchanges, but that perception has eroded with the ascendance of the technology companies on Nasdaq.

"We believe Nasdaq's global technology leadership and vast product offerings provide Mattel and our shareholders with increased value," said Dianne Douglas, senior vice president of Investor Relations for Mattel.

Mattel's stock will continue to trade under its current ticker symbol. The move is planned for Sept. 28.

Shares were even in after-hours trading, after closing up 10 cents at $18.30. The stock is up 14% this year.

-By John Kell, Dow Jones Newswires; 212-416-2480; john.kell@dowjones.com