SAN
FRANCISCO, June 25, 2024 /PRNewswire/ -- Rebrandly,
the world's leading secure, branded link management platform, has
announced that Andrea Kayal will
join the company's Board of Directors (BOD). Kayal has extensive
leadership experience in go-to-market execution and driving
exponential growth for global SaaS companies. As a trusted advisor
and investor, she has shaped digital marketing strategies across
the industry and has become a leading advocate for customer-centric
AI innovation.
"Rebrandly is at an inflection point in its growth trajectory,
and I look forward to being a part of the journey," Kayal said.
"The global link management category is rapidly evolving, and
Rebrandly is the top choice for businesses and developers looking
for a safe, secure, reliable platform with an innovative
vision."
Kayal is currently the Chief Revenue Officer at Help Scout,
where she is committed to scaling the company through product-led
growth and bringing transformative AI features to market. Prior to
Help Scout, Kayal held pivotal positions as CRO at Teampay, leading
to an acquisition by Paystand, and as CMO at Electric, where she
spearheaded exponential revenue growth from $5MM to a unicorn
valuation. Kayal's professional journey includes successful
leadership roles at Upserve, Signpost, and Sailthru. Additionally,
Kayal serves as the Dean of Pavilion's CMO School, educating future
revenue leaders, and is an active champion for Women and LGBTQ
groups.
"Andrea's GTM leadership and commercial SaaS expertise, combined
with an intuitive understanding of the essential role that link
management plays in the modern tech stack, align with the vision
and culture of our company," said Carla
Bourque, Rebrandly CEO. "Andrea's positive energy and
data-driven growth mindset are a great fit for Rebrandly. I'm
excited to partner with Andrea to create strategic value for our
customers and partners."
Kayal's appointment to Rebrandly's board comes amid a period of
rapid innovation and growth for the company. Rebrandly has recently
made several key announcements, including the launch of Rebrandly
AI, Rebrandly for Domain Partners, Rebrandly Marketplace and Trust
Center, and partnerships with the Internet Watch Foundation and
DarkOwl. The platform has also integrated with omnichannel
marketing automation and communications platforms like Bird,
HubSpot, ActiveCampaign, and Hootsuite. Developers can access
Rebrandly's powerful application programming interface (API)
through the Marketplace, create integrations with popular tools
(Slack, Zapier, Google Chrome, and more), and connect with
Rebrandly's robust partner network.
About Rebrandly
Rebrandly, the world's leading link
management platform, empowers marketers, agencies, content
creators, and developers to "think beyond the link." Rebrandly
helps users brand, optimize, and shorten URLs and QR codes to
improve deliverability, enhance security, track real-time click
analytics, and boost performance with every link.
Rebrandly is committed to the highest data privacy and
protection standards and is the only SaaS link management platform
to achieve SOC2 and HIPAA compliance. Global companies rely on
Rebrandly, including Cisco, PayPal, MetLife, Publicis Sapient,
LVMH, Three Ireland, and Ubisoft. To learn more, visit
www.rebrandly.com.
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SOURCE Rebrandly