Lubrizol Opens Beauty Research Institute in Shanghai, China
August 28 2024 - 12:30AM
Business Wire
- Institute expands Lubrizol’s global capabilities to enable
local innovation and enhance speed to market for differentiated
beauty ingredient solutions
- Testament to Lubrizol’s commitment to local-for-local
innovation and growth
Lubrizol, a global specialty chemistry leader, announced today
the opening of its Beauty Research Institute in Shanghai, China.
The site will serve as a strategic hub to further grow in vivo
beauty testing capabilities, applying decision science to enable
next-generation beauty ingredients, empower innovation
collaboration and enhance speed to market for Lubrizol beauty and
personal care customers in the region and beyond.
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The Lubrizol Beauty Research Institute
Shanghai serves as a strategic hub to further grow in vivo beauty
testing capabilities, applying decision science to enable
next-generation beauty ingredients, empower innovation
collaboration and enhance speed to market. (Photo: Business
Wire)
The Lubrizol Beauty Research Institute expands the company’s
R&D and lab network in Asia Pacific and houses leading clinical
testing equipment and collaborative workspaces based on best
practices of Lubrizol’s clinical testing in Barcelona, Spain. It is
designed to offer state-of-the-art claim substantiation, sensory
evaluation and consumer insight generation, as well as training and
education programs. The center enhances Lubrizol’s technical
services capabilities to provide customized and comprehensive
support to its customers, as well as to move from insight to
innovation faster and more efficiently via artificial intelligence
and computer vision.
“The Lubrizol Beauty Research Institute in China is a testament
to our commitment to innovation and growth in this important
region,” said Bernardo Medeiros, Vice President of Lubrizol Beauty,
Home, Pharma and Nutra Business. “Recognized as the fastest growing
beauty market, China plays a critical role in beauty innovation. By
pairing global ground-breaking technologies with local consumer
insights and local expertise, we can expand our capabilities to
deliver value added solutions not only relevant in the local
market, but globally as well.”
Since its founding almost 100 years ago, Lubrizol has been at
the forefront of innovation, shaping a legacy of transformative
solutions that meet the world’s evolving needs to advance mobility,
improve well-being and enhance modern life. With more than 65 years
in Asia Pacific, Lubrizol has deeply invested in bolstering its
local-for-local capabilities and established a significant presence
and reputation, with commercial offices, manufacturing sites and
technical centres across the region.
“With its scale and impact in the value chain of many
industries, China plays an important role in setting the pace for
technological advancement and innovation. The establishment of this
Beauty Research Institute is a strategic step to position Lubrizol
at the heart of a most vibrant ecosystem and innovation landscape,”
said Henry Liu, Vice President, Lubrizol APAC. “The Institute
further builds upon our local footprint while we continue to invest
in local for local innovation and local talent with an intimate
understanding of the needs and trends of this market."
Lubrizol's Beauty business offers a comprehensive portfolio of
ingredients for skin care, makeup, sun care, hair care and
cleansing, as well as formulation and application expertise to help
its customers create differentiated products that meet the evolving
needs and preferences of consumers in local and global markets. It
has been awarded with many industry awards for the value it brings
in active and functional beauty ingredients.
About The Lubrizol Corporation
The Lubrizol Corporation, a Berkshire Hathaway company, is a
science-based company whose specialty chemistry delivers
sustainable solutions to advance mobility, improve well-being and
enhance modern life. Every day, the innovators of Lubrizol strive
to create extraordinary value for customers at the intersection of
science, market needs and business success, driving discovery and
creating breakthrough solutions that enhance life and make the
world work better. Founded in 1928, Lubrizol has global reach and
local presence, with more than 100 manufacturing facilities, sales
and technical offices and 8,000 employees around the world. For
more information, visit www.Lubrizol.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240822530994/en/
Amanda Feng Asia Pacific Marketing Communication Manager, The
Lubrizol Corporation Amanda.feng@lubrizol.com
Dorota Niemczycka Beauty & Home Marketing Communications
Manager, The Lubrizol Corporation
dorota.niemczycka@lubrizol.com