New Acxiom Website Soars With Help of Superhero
March 03 2008 - 9:41AM
Business Wire
It�s a brand new www.acxiom.com � worthy of a caped superhero�s
debut! Acxiom (Nasdaq: ACXM) today announced the launch of its
revitalized website, an exciting new portal designed to help
clients and prospects across all industries, plus investors and
media, to better understand and more easily access the breadth of
Acxiom�s products, services and solutions. �Clients and prospects
visiting the site will be able to quickly find an answer to their
consumer risk and marketing challenges across offline and online
channels on a global basis,� said Acxiom Global Strategy and
Marketing Leader Rich Howe. Benefits of the new site include: More
robust sections dedicated to describing ways marketers across
industries can better acquire, retain and increase the value of
their customers. Home-page access for qualified clients to license
the use of data from the world�s largest, most current and
comprehensive repository of customer intelligence. More multimedia,
videos, podcasts and enlightening white papers and case studies
designed to maximize a visitor�s experience. Easier navigation when
matching business problems with Acxiom�s products, services and
solutions. �Whether a business is interested in creating a
world-class marketing database, or considering advanced digital and
e-mail marketing campaigns, implementing a banner advertising
program or seeking a consultant to unleash the business
intelligence of their customer information, Acxiom has the
answers,� Howe said. �Our new website now adequately reflects our
unique global ability to bridge the offline and online advertising
worlds.� �The new Acxiom.com is about one brand, one presence and
one voice,� added Mimi San Pedro, Marketing Group Leader. San Pedro
said the company�s eye-catching, award-winning X-brand branding
campaign, introduced in 2007, is now integrated prominently on the
website, with some light-hearted fun along the way. �Since our
all-new site does a super job of highlighting Acxiom�s strengths
and core services, it�s only natural that we debut a new superhero
-- X-Guy,� she said. �I could tell you more about X-Guy, but I�d
rather invite you to the visit Acxiom.com and let him welcome you
to the Acxiom experience.� About Acxiom Acxiom Corporation (Nasdaq:
ACXM) integrates data, services and technology to create and
deliver customer and information management solutions for many of
the largest, most respected companies in the world. The core
components of Acxiom�s innovative solutions are Customer Data
Integration (CDI) technology, data, database services, IT
outsourcing, consulting and analytics, and privacy leadership.
Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas,
with locations throughout the United States and Europe, and in
Australia, China and Canada. For more information, visit
www.acxiom.com.
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