ASCL Ascential Software - Common Stock (MM)

Ascential Software and Leading IT Market Research Firm to Examine Critical Role of Data Integration in Enterprise Application Migrations Data Integration Key to Minimizing Risk, Ensuring Project Success and Maximizing Value of Enterprise Applications WESTBORO, Mass., Feb. 16 /PRNewswire-FirstCall/ -- Ascential Software Corporation (NASDAQ:ASCL), the enterprise data integration leader, today announced that it will host a DM Review web seminar, "Lessons Learned: Minimizing Risk in Enterprise Application Migrations," on Thursday, February 24, 2005 at 2:00 p.m. EST. IDC, a premier global market intelligence and advisory firm, will participate in this event. Albert Pang, enterprise applications research director at IDC, and John Evans, director of enterprise application markets at Ascential Software, will discuss the critical role that robust data integration platforms and implementation methodologies can play in successful enterprise application migrations, including upgrades and consolidations. Register online at: http://www.ascential.com/events/calendar_ext.html/ve/238 "Application migration and consolidation projects are typically done to support business process change and improvement, and cost reduction. However, numerous data-centric challenges encountered when upgrading, changing or reducing apps can create major delays and cost overruns, and potentially jeopardize project success. The challenges may include getting a clear picture of the current application portfolio and data landscape, reconciling data while migrating it, or handling customizations in updated releases," said Pang. "A sound methodology and complete enterprise data integration software platform are essential to overcoming these challenges, promoting project success and maximizing value from enterprise applications." "Data integration addresses key components of application migration efforts, including migrating historical data from legacy systems, enhancing data quality before loading new applications, and consolidating and reconciling existing data models into a single, larger instance. The Ascential Enterprise Integration Suite(TM) uniquely meets data profiling, data quality, and data transformation requirements in transactional, analytical, and operational environments," said Evans. "Implementing a data integration suite enables organizations to have the utmost confidence in the accuracy and completeness of data supporting these business-critical systems." "Lessons Learned: Minimizing Risk in Enterprise Application Migrations" will include an overview of market trends in enterprise application migrations, including upgrades and consolidations. Discussion of a coordinated data integration strategy will include specific coverage of strategies for minimizing risk and downtime, streamlining the implementation process, and enhancing the resulting business value of projects. The Ascential Enterprise Integration Suite is a comprehensive data integration solution that profiles, cleanses, and transforms data from virtually any application or system regardless of data volume or latency. Ascential Software's integrated offering is designed to help companies streamline operations, improve customer support, expedite business transactions, and make better tactical and strategic decisions on the basis of the best available information. The Suite provides unlimited scalability through parallel processing, complete meta data management, any-to-any data source and application connectivity, and delivers on-demand data integration seamlessly within an enterprise's service-oriented architecture. About Ascential Software Ascential Software Corporation (NASDAQ:ASCL) is the leader in enterprise data integration. Customers and partners worldwide use the Ascential Enterprise Integration Suite to confidently transform data into accurate, reliable and complete business information to improve operational performance and decision-making across every critical business dimension. Our comprehensive end-to-end solutions provide on demand data integration complemented by our professional services, industry expertise, and methodologies. Ascential Software is headquartered in Westboro, Mass., and has more than 3,000 customers and partners globally across such industries as financial services and banking, insurance, healthcare, retail, manufacturing, consumer packaged goods, telecommunications and government. For more information call 1-800-966-9875 (or 1-508-366-3888 from outside the U.S. or Canada) or visit the Ascential Software website at http://www.ascential.com/. Media and industry analysts, contact Chas Kielt, director of media and analyst relations, at 1-508-599-7256 or . Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This release contains forward-looking statements based on current expectations or beliefs, as well as a number of assumptions about future events, and these statements are subject to important factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The forward-looking statements in this release address a variety of subjects including, for example, the functionality, characteristics, quality and performance capabilities of Ascential Software's products and technology; results achievable and benefits attainable through deployment of Ascential Software's products and provision of services; improve customer support, expedite business transactions, and make better tactical and strategic decisions on the basis of the best available information and improvements in operational performance and decision-making. The following factors, among others, could cause actual results to differ materially from those described in these forward-looking statements: the ability of the company to expand its market share; growth rates for the enterprise data integration software market; general business conditions in the software industry, the technology sector, and in the domestic and international economies; rapid technological change in the markets served by the company; dependence on international operations; global and geopolitical instability; compliance costs associated with regulations to which the company is subject, including the Sarbanes-Oxley Act of 2002, and the impact of such regulations; and difficulties that the company may experience integrating technologies, operations and personnel of completed or future acquisitions. For a detailed discussion of these and other cautionary statements, please refer to the filings made by Ascential Software with the Securities and Exchange Commission, including, without limitation, the most recent Quarterly Report on Form 10-Q. Ascential Software disclaims any intent or obligation to update any forward-looking statements made herein to reflect any change in Ascential Software's expectations with regard thereto or any change in events, conditions, or circumstances on which such statements are based. Ascential Software is not responsible for statements attributed to third parties within this release or in any materials referenced herein. Partnerships described herein shall be deemed to be strategic alliances only, and shall not imply the power of either partner to bind the other partner or to incur obligations on behalf of the other partner. Ascential, Ascential DataStage and Ascential Enterprise Integration Suite are trademarks of Ascential Software Corporation or its affiliates and may be registered in the United States or other jurisdictions. Other marks are the property of the owners of those marks. DATASOURCE: Ascential Software Corporation CONTACT: Chas Kielt of Ascential Software Corporation, +1-508-599-7256, ; or Kristina LeBlanc of Porter Novelli, +1-617-897-8233, Web site: http://www.ascentialsoftware.com/

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