Prestigious certified bluesign®
Product designations, increased investment in recycled fabrics and
DWR Treatments made without PFAS contribute to mission of being a
progressive outdoor hardgoods brand
Colo., Oct. 11, 2023 /PRNewswire/ -- Osprey, a
Helen of Troy Limited (NASDAQ: HELE) brand, began its journey
towards sustainability 50 years ago with the creation of its first
pack. Tandem with its pursuit for creating top-quality carry
solutions, Osprey is advancing its holistic sustainability efforts
with its 12 core technical product families carrying prestigious
certified bluesign® Product designations by spring 2024.
Osprey is also introducing its first packs featuring main body
fabrics made from third party verified 100% ocean-based or ocean
bound plastics - the new
Daylite™ Earth and updated
"Since day one, sustainability has been part of our core
values," said Mark Galbraith, VP of
Product. "When you're at it as long as we've been, you either stand
by and watch the industry change around you, or you become a leader
in its progression. We've never been content as spectators. We
strive to be not only innovators of high-quality products, but
responsible citizens who tread lightly as we cherish the world we
live, work and play in."
As a whole, Osprey's approach to sustainability draws on each
element of the brand's guiding values: innovation, integrity,
quality, respect, stewardship and community. They are the "why"
behind Osprey's efforts. In 2018, to help answer the "how," Osprey
introduced its three pillars of sustainability: materials,
chemistry and social responsibility. Each continues to guide
Osprey's mission to become a more conscientious and progressive
outdoor hardgoods brand now and ever-forward.
By spring 2024, Osprey will have nearly reached all of its Phase
1 sustainability goals, having accomplished the following:
- 98% of textile products will have 100% recycled content in main
- 96% of textile products will have bluesign®
approved main body fabric.
- 100% of DWR coated textile products will have treatments made
- 98% of lined textile products will have 100% recycled content
in the liner fabric.
- 99% of lined textile products will
have bluesign® approved liner fabrics.
carrying the certified bluesign® Product label meet
strict safety and environmental requirements. The products are made
of bluesign® approved materials and are produced in a
resource-conserving way with a minimum impact on people and the
environment. With the spring 2024 collection launch, 19 Osprey pack
families, nine accessory categories and four special edition pack
series, will carry the bluesign® Product designation,
including best selling technical packs: Aether™ | Ariel,
Talon™ | Tempest, Atmos | Aura AG, and Exos | Eja, among
Osprey's new Earth Program promotes more
renewable materials and sustainable processes as the brand
continues to innovate. Earth Program packs -
Daylite™ Earth ($80) and updated
Earth™ ($170) - help support the market for more
sustainable materials and - ultimately - decrease Osprey's impact
on the environment. Both of the new packs have earned more rigorous
bluesign® Product designation, exceeding the criteria
for a minimum of 90% bluesign® approved fabrics/yarns, a
minimum of 20% bluesign® approved accessories and all
remaining fabrics, materials or components being sourced from
qualified suppliers. Each pack also helps reduce ocean waste with
their main body and bottom fabrics that are woven from ocean-based
or ocean bound plastic -- 100% recycled polyester made primarily
from ocean-bound PET bottles, or 100% recycled nylon made primarily
from discarded fishing nets, both are post-consumer fabrics that
reduce ocean plastics reduce ocean plastics.
Embodying simplicity and versatility, the introduction of Daylite
Earth™ applies thoughtful sustainability to everyday decisions
as it's Osprey's most sustainable lifestyle pack to date. Daylite
embodies the value of versatility: technical enough for the trail,
casual enough for everyday use and familiar enough for travel. The
crossover of technical, lifestyle and travel means it can be used
every day, everywhere.
The special edition Talon Earth™ is Osprey's most sustainable
technical and everyday daypack to date. A lightweight, ventilated
and close-to-body fit moves with you on the most technical terrain
due to a BioStretch harness, continuous-wrap hipbelt and AirScape™
backpanel, while urban touches, like its large padded laptop
sleeve, help it blend in from trail to town.
The Osprey Packs spring 2024 collection will be available
beginning in February at osprey.com and at specialty retailers in
over 60 countries worldwide.
About Osprey Packs
Wherever you find adventure, Osprey
Packs is with you. Since 1974, Osprey has provided hikers,
backpackers, bikers and everyday travelers with innovative and
long-lasting carry solutions, each thoughtfully designed to reflect
a passion for exploration and the outdoors. Headquartered where the
rugged foothills of Colorado's San
Juan Mountains meet the spectacular Southwest desert, Osprey's
surroundings provide the ultimate product testing ground,
guaranteeing that all technical packs are up to any challenges
users may encounter.
Tandem with Osprey's pursuit of quality, their holistic approach
to sustainability uses high quality materials to lower their impact
on the environment, promote a safe chemical process and care for
the people in their supply chain.
To learn more about Osprey and its products, backed by their
industry-leading All Mighty Guarantee, visit osprey.com.
Osprey products can be found online at osprey.com and in specialty
retailers in over 60 countries worldwide. Follow all brand updates
on Instagram (@ospreypacks) and Facebook (@ospreypacks).
About Helen of Troy Limited
Helen of Troy Limited
(NASDAQ: HELE) is a leading global consumer products company
offering creative solutions for its customers through a diversified
portfolio of well-recognized and widely trusted brands, including
OXO, Hydro Flask, Osprey, Vicks, Braun, Honeywell, PUR, Hot Tools
and Drybar. The company sometimes refers to these brands as their
Leadership Brands. All trademarks herein belong to Helen of Troy
Limited (or its subsidiaries) and/or are used under license from
their respective licensors. For more information about Helen of
Troy, please visit www.helenoftroy.com.
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