BEIJING, April 7, 2020 /PRNewswire/ -- iQIYI, Inc.
(NASDAQ: IQ) ("iQIYI" or the "Company"), an innovative
market-leading online entertainment service in China, has
introduced a multi-perspective watching mode for its
original variety show Youth With You 2 (the "Show") that
allows users to simultaneously watch the public performance of the
Show's over 100 trainees from a view of the whole stage and
a separate view that focuses on their favorite
trainee.
Leveraging iQIYI's long-term exploration and expertise in
interactive video technology, Youth With You 2 pioneered the
zero-latency simultaneous streaming of footage from two different
views - the main stage view and the trainee view. The feature also
allows users to exit and enter the multi-perspective watching mode
anytime. To ensure the best viewing results, iQIYI optimized the
capabilities of its video player to deliver a smooth streaming
performance on mid- to low-end devices.
The multi-perspective watching mode is powered by iQIYI's
angle-switching technology that was developed under its Interactive
Video Guideline and creates a more personalized and immersive
viewing experience. As a pioneer in rolling out multi-perspective
watching features for single screen-viewings of a variety show in
China, iQIYI sets a new paradigm
for technology-empowered variety shows.
The application of angle-switching technology in major variety
shows is the latest step in iQIYI's technology + entertainment
initiative. iQIYI's original variety shows, such as The Rap of
China, CZR and The
Big Band have leveraged sub-plots, screen information
exploration and other capabilities to break the temporal and
spatial limits to get the best out of high-quality content,
enhancing the overall interactive user experience.
iQIYI has been optimizing viewer experience through all kinds of
innovative technologies and products. In Youth With You
2' s case, iQIYI's AI Radar "Qiguan" features an
interactive "Who is She?" button which allows users to identify a
particular contestant with a single click. Qiguan also allows users
to have quick access to a contestant's biography and previous works
by connecting with iQIYI Encyclopedia and iQIYI Paopao in the iQIYI
ecosystem. Users can also seamlessly switch to Paopao, iQIYI's
entertainment community for fans, to express their support for
their favorite contestant. The Qiguan feature has been hugely
popular and was used nearly one million times within the first week
of the show's release. It now also supports the identification of
background music with one click.
As iQIYI's first original variety show that is released in
2020, Youth With You 2 brings together an all-star
cast including Youth Producer Representative KUN, the winner
of Idol Producer, show mentor LISA from the
international idol group BLACKPINK, and the participation of over
100 female idol trainees from 46 talent agencies. The Show provides
a platform of training and competition for these idol trainees, of
which at the end, only a few are selected through viewers' votes to
debut as an idol group.
Going forward, iQIYI will continue to optimize the watching
experience with innovative technology, offering users a more
diverse entertainment experience.
About iQIYI, Inc.
iQIYI, Inc. is an innovative market-leading online entertainment
service in China. Its corporate
DNA combines creative talent with technology, fostering an
environment for continuous innovation and the production of
blockbuster content. iQIYI's platform features highly popular
original content, as well as a comprehensive library of other
professionally-produced content, partner-generated content and user
generated content. The Company distinguishes itself in the online
entertainment industry by its leading technology platform powered
by advanced AI, big data analytics and other core proprietary
technologies. iQIYI attracts a massive user base with tremendous
user engagement, and has developed a diversified monetization model
including membership services, online advertising services, content
distribution, live broadcasting, online games, IP licensing, online
literature and e-commerce.
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SOURCE iQIYI, Inc.