MHL, LLC has launched the MHL® Experience program, bringing
together a diverse ecosystem of leading technology partners
collectively dedicated to delivering and promoting the ultimate
high-definition (HD) mobile experience. The program encourages
people to use MHL technology through compelling games, content,
applications, and accessories. The MHL Experience program is
designed to drive awareness, create demand and educate global
consumers on the ability to expand their mobile lifestyles by
connecting MHL-enabled mobile devices to larger displays through a
robust consumer awareness campaign.
The program highlights Experience Partners’ offerings from SEGA,
PowerA, Nyko, MobiSystems, Green Throttle and FilmOn.TV. More
companies will be invited to join in the near future. The Program
also showcases MHL technology’s ease of use and underscores how
consumers are using MHL-enabled devices to deliver HD mobile
content to big screen TVs and displays. Elements of the program
include a variety of marketing activities including Web,
tradeshows, social media, media and PR activities, in-store
education and more.
The MHL Experience Program is extending invitations to
innovative companies focused on:
- Content creation
- Video services
- Developing mobile games and
applications
- Manufacturing TV and mobile
accessories
“Exciting content and accessories created by our Experience
Program members are driving new activities from a mobile phone to
the big screen, transforming your Android smartphone into a set-top
box, game console, and PC,” said Judy Chen, president, MHL, LLC.
“We are working closely with our Experience Partners to create
MHL-based experiential offerings aimed at differentiating our
partners’ products, enhancing their solutions and driving consumers
to use their smartphones in new and compelling ways.”
Founded by Nokia, Samsung, Silicon Image, Sony and Toshiba, the
MHL Consortium’s goal is to establish the technology as the de
facto standard of choice for audio / video connectivity for mobile
devices. Up to 1080p60 uncompressed video and eight channels of
digital audio are delivered, while providing power to the mobile
device. Not only can consumers connect their MHL-enabled devices to
larger screens to watch HD videos, play video games or make
presentations, but they can now access all of their content from
the road.
If you’re interested in learning more about the MHL Experience
Program or would like to request an invitation, please contact
developers@meetmhl.com. Also visit MHL’s newly launched “Do More
with MHL” pages on the Meet MHL website, a comprehensive resource
for featured apps, games, accessories, media, productivity and
automotive from MHL’s growing ecosystem of Experience Partners,
Founders and Adopters.
Follow MHL (@MeetMHL) on Twitter.Become a fan on Facebook.Learn
more about MHL technology on YouTube.
MHL Experience Program Quotes:
“SEGA has a long legacy of creating popular and engaging game
titles such as Crazy Taxi and Jet Set Radio for mobile devices,”
said David Zemke, Director of Mobile Business Development for SEGA
of America. “We are looking forward to working with other MHL
Experience partners to bring mobile gaming to life on a larger
display.”
“The MOGA Mobile Gaming System has earned praise for controller
design and innovation among industry influencers. We have a vision
for where mobile gaming is going and have partnered with leading
technology and content players to get there,” said Rob Martin, CMO
of PowerA, the makers of MOGA. “Consumers can wirelessly connect
our game controller to any MHL mobile device, blurring the line
between mobile and console gaming.”
“Nyko has created controllers for a variety of consoles and we
are excited to extend our brand into mobile gaming. Nyko’s
controllers bring the feel of a console to mobile devices and
tablets. Through our partnership, MHL and Nyko allow consumers to
get the most out of their mobile gaming experience anytime and
anywhere,” said Chris Arbogast, director of marketing of Nyko.
“MobiSystems’ OfficeSuite 7 is the world’s number one mobile
office today and is installed on more than 100 million devices in
more than 205 countries,” said Steve Gogov, vice president of
MobiSystems. “Connecting your MHL mobile phone to a monitor or
display to access our office suite and work from any location is
the ideal usage case for today’s road warriors.”
“Green Throttle’s virtual console gaming platform, GT Arena, is
taking mobile gaming to the next level by delivering living room
gameplay, to the latest Android mobile devices,” said Matt Crowley,
President and Co-founder of Green Throttle Games. “With the help of
MHL technology, we’re bringing HD console games consumer experience
to life on the big screen by unlocking the full potential and value
in your mobile device.”
“FilmOn.TV delivers engaging, unique and exclusive programming
to its subscribers, as well as live video streaming to Android
smartphones, tablets and third party devices,” said Kim Hurwitz,
senior vice president of FilmOn.TV. “With the help of MHL
technology, consumers can access our original mobile programming of
more than 500 channels and experience it on the big screen.”
About MHL, LLC
MHL, LLC is the Agent for overseeing and administering the
adoption, licensing, and promotion of the MHL Specification. The
MHL Specification was developed by Nokia Corporation, Samsung
Electronics Co., Ltd., Silicon Image, Inc., Sony Corporation, and
Toshiba Corporation as a standard for mobile wired video/audio
connectivity, which will enable the development of
standard-compliant mobile and display products across a broad
connectivity ecosystem. MHL, LLC is a wholly owned subsidiary of
Silicon Image, Inc. For more information please visit
http://www.mhltech.org.
Forward-looking Statements
This news release contains forward-looking statements within the
meaning of federal securities laws and regulations, including, but
not limited to, statements regarding the features, functionality,
performance, advantages and benefits of the MHL Specification, MHL
technology and MHL-enabled mobile and display devices as well as
forward-looking statements regarding the markets for MHL
technology, MHL-enabled devices, and the future of mobile
entertainment. These forward-looking statements involve risks and
uncertainties, including, but not limited to, MHL technology and
MHL-enabled devices not performing as expected, providing the
anticipated features and benefits described, or gaining market
acceptance, as well as the risks and uncertainties described from
time to time in Silicon Image’s filings with the Securities and
Exchange Commission (SEC). These risks and uncertainties could
cause the actual results to differ materially from those
anticipated by the forward-looking statements contained in this
news release. Silicon Image assumes no obligation to update any
forward-looking statement.
MHL and the MHL logo are a trademark, registered trademark or
service mark of MHL, LLC in the United States and/or other
countries. All other trademarks and registered trademarks are the
property of their respective owners in the United States and/or
other countries.
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