NEW YORK, March 28, 2021 /PRNewswire/ -- IMAX (NYSE:
IMAX) delivered a roaring international debut for "Godzilla vs.
Kong," earning $12.4 million for the
weekend across 891 screens in 40 markets worldwide. In a positive
sign as the summer blockbuster season approaches, Warner Bros. and
Legendary Pictures' epic kaiju clash scored the biggest opening
weekend in IMAX for a Hollywood
film since December 2019.
China led the way as the
highest grossing IMAX market with $9.4
million in weekend box office — good for 14% of the film's
total Chinese box office on only 1% of screens in the market.
Worldwide, IMAX delivered 10% of the film's weekend box office
despite accounting for just 1% of screens — continuing IMAX's
history of strong market share with the "Monsterverse"
franchise.
"Godzilla vs. Kong" expands to at least 1170 IMAX screens
worldwide on March 31 when it debuts
in North America — where pre-sales
have been brisk with multiple shows already sold out across
top-performing IMAX locations.
"'Godzilla vs. Kong' demands to be seen on the biggest screen
possible and audiences worldwide are answering the call —
continuing to drive market share gains for IMAX and proving there
is real business to be done for Hollywood blockbusters," said Rich Gelfond, CEO of IMAX. "We are particularly
encouraged by the film's strong debut in China, where audiences turned out in a big way
for this Hollywood franchise."
"Godzilla vs. Kong" currently stands as king among the films in
the "Monsterverse," winning the franchise's biggest IMAX opening
weekend in thirteen markets, including China, India,
and Russia. In China, IMAX screens are featured in each of
the film's top ten highest grossing theaters. Despite capacity
limitations of up to 50%, numerous markets delivered healthy per
screen averages in IMAX theaters, including Australia ($63K), Hong Kong
($51K), Saudi Arabia ($43K), Thailand
($31K), UAE ($21K) and Singapore ($21K).
About IMAX Corporation
IMAX, an innovator in
entertainment technology, combines proprietary software,
architecture and equipment to create experiences that take you
beyond the edge of your seat to a world you've never imagined. Top
filmmakers and studios are utilizing IMAX theaters to connect with
audiences in extraordinary ways, and, as such, IMAX's network is
among the most important and successful theatrical distribution
platforms for major event films around the globe.
IMAX is headquartered in New York, Toronto,
and Los Angeles, with additional offices
in London, Dublin, Tokyo, and Shanghai. As
of December 31, 2020, there were 1,650 IMAX theater systems
(1,562 commercial multiplexes, 12 commercial destinations, 76
institutional) operating in 84 countries and territories. Shares of
IMAX China Holding, Inc., a subsidiary of IMAX Corporation, trade
on the Hong Kong Stock Exchange under the stock code
"1970."
IMAX®, IMAX® Dome, IMAX® 3D, IMAX® 3D Dome, Experience It In
IMAX®, The IMAX Experience®, An IMAX Experience®, An IMAX 3D
Experience®, IMAX DMR®, DMR®, IMAX nXos® and Films to the
Fullest®, are trademarks and trade names of the Company
or its subsidiaries that are registered or otherwise protected
under laws of various jurisdictions. More information about
the Company can be found at www.imax.com. You may also connect
with IMAX on Instagram (https://www.instagram.com/imax), Facebook
(www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube
(www.youtube.com/imaxmovies).
CONTACT
|
|
Media:
|
Investors:
|
Ed
Skowronek
|
Brett
Harriss
|
eskowronek@imax.com
|
bharris@imax.com
|
212.821.0102
|
212.821.0187
|
View original content to download
multimedia:http://www.prnewswire.com/news-releases/imax-roars-to-biggest-hollywood-opening-in-more-than-a-year-with-12-4-million-international-debut-of-godzilla-vs-kong-301257185.html
SOURCE IMAX Corporation