RNS Number:3085U
Maiden Group PLC
16 January 2004



16 January 2004



                               MAIDEN GROUP PLC

              NEW CONTRACT WIN STRENGTHENS LEADING TRANSPORT NETWORK



Maiden Group plc, the outdoor advertising group, announced today that it has won
the rail advertising contract for South East Trains Ltd.



The South East Trains contract is effective from 1 January 2004 and will run for
three years. It includes panels across a range of poster sizes and includes the
key stations of Waterloo East, Orpington, Bromley, Tonbridge, Lewisham and
Sevenoaks. Running approximately 1,700 trains a day, South East Trains is the
second largest train operating company (TOC) in the UK. Over 35% of rail
commuters to London travel via this network.



David Pugh, Managing Director commented:



"The retention of this major contract, together with First Great Western means
that Maiden has now successfully renewed nearly 20% of the revenue value of its
train company advertising business since early 2003. We're delighted by the
confidence that South East Trains has expressed in Maiden's ability to maximise
advertising income on their behalf."



                                      ENDS



Notes for editors:



-          There are currently 24 TOC franchises in total and their advertising
           concessions are due for renewal at various times

-          Maiden has won the 2 advertising franchises that have been
           competitively tendered in this 'round', since early 2003 (those 
           listed above plus First Great Western which Maiden won in 
           February 2003)

-          The advertising franchise for GNER (owned by Sea Containers Ltd) -
           the value of which is 1% of Maiden's rail advertising business - was 
           transferred to Viacom without a competitive tender in December 2003

-          The remaining 13 franchises continue to be operated by Maiden

-          Maiden's rail advertising business represents under 25% of the
           Company's sales.



Enquiries:

Ron Zeghibe, Chief Executive

David Pugh, Managing Director
Maiden Group plc                                        020 7838 4000


Tim Spratt / Michelle Morton
Financial Dynamics                                      020 7831 3113




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