Intuit Introduces QuickBooks Online Advanced to Serve More Complex and Growing Businesses
October 15 2018 - 3:35PM
Business Wire
Leverages the Power of Data and Machine
Learning to Provide an Alternative to High-Priced Mid-Market
Offerings
Intuit Inc. (Nasdaq:INTU) today announced QuickBooks® Online
Advanced, a new cloud-based offering designed for high growth
businesses. By bringing together its 3.4 million online customers,
QuickBooks Online Advanced leverages the vast data and information
within the QuickBooks ecosystem, applying artificial intelligence
and machine learning, to serve up insights and patterns that help
growing companies better run their business.
QuickBooks Online Advanced provides an advantage for these
growing and more complex businesses at an attractive price point,
filling a gap not yet met in the market. Built on an open platform,
businesses have access to hundreds of 3rd party applications, such
as online bill pay and inventory management, that can easily be
added and custom fit to meet their needs. QuickBooks disrupts and
innovates by delivering a flexible solution that is tailor-made for
businesses at this stage of growth, versus rigid mid-market
software that overserve with the wrong functionality.
In addition, QuickBooks Online Advanced includes Intuit’s
premium service program, QuickBooks Priority Circle®. This
personalized service provides a dedicated Customer Success Manager,
a single and consistent point of contact ready to assist small
businesses with their technical and product questions.
“Intuit has been helping small businesses grow for decades, and
we are often one of the first partners a new business chooses in
their journey,” said Alex Chriss, Senior Vice President and Chief
Product Officer, Small Business Self-Employed Group at Intuit. “As
these businesses grow, many are faced with the decision to move off
our platform, forced to transition to the next level of enterprise
software that is both expensive and too complex for their needs.
Not only does this involve the transfer of data, it requires
learning a whole new system to run their accounting. We can now
serve customers who are self-employed all the way to those with
hundreds of employees and a high volume of transactions.”
Benefits to Drive Productivity for Complex Businesses
QuickBooks is already providing features to delight growing
small businesses with the successful launches of project tracking
and billing, progress invoicing, and custom price list support for
small businesses channels. The new QuickBooks Online Advanced
product boasts all the features of Intuit’s most popular small
business software solution, QuickBooks Online Plus, as well as
enhanced services to make it the perfect fit for up-market
customers, including:
- QuickBooks Priority Circle
Membership: Priority Circle is a QuickBooks’ membership program
that includes a dedicated Customer Success Manager, a single point
of contact ready to assist small businesses with their technical
and product questions. Priority Circle also comes equipped with
additional benefits including:
- Priority Care: Premium small
business customer care service, which ensures Priority Circle
customers are routed towards the front of customer care queues and
directs them to top QuickBooks Care experts tailored to their
unique small business needs.
- Complimentary Training:
QuickBooks Online Advanced users will receive five complimentary
online training courses for QuickBooks*, an offering valued at
$2000, designed to help small businesses get the most out of the
features and capabilities in the product.
- Expanded User Base: As
businesses scale and grow from small to medium-sized businesses,
more user access is often required to service their growth. The new
QuickBooks Online Advanced allows for up to 25 users on the
solution.
- Other important features to be
released soon, include:
- Import Invoices functionality,
will increase productivity by importing hundreds of invoices
created outside of QuickBooks.
- Custom User Permissions, which
applies unique employee permissions to manage data access and
delegate individual’s use of product features for optimized
productivity. More features and benefits will be added to the
product over the coming months.
Customers Growing with QuickBooks Online Advanced
“As a mobile automotive repair company, all of our employees are
remote and need access to QuickBooks to create and send invoices.
When we reached 90 employees, my CPA noticed we were outgrowing
QuickBooks. I connected with the QuickBooks team and they
recommended transitioning from QuickBooks Online to the new
QuickBooks Online Advanced,” said Don Smith, CEO of Elite
Electronics. “QuickBooks was with me every step of the transition
and ensured the process was pain-free. The level of attention,
support and care that I receive with QuickBooks is what has kept me
a very loyal customer for more than 12 years and it is great that
QuickBooks has been able to grow with my business.”
For more information, pricing details and to get started, please
visit: https://quickbooks.intuit.com/accounting/advanced/.
About Intuit
Intuit’s mission is to Power Prosperity Around the World. Our
global products and platforms, including TurboTax®, QuickBooks®,
Mint® and Turbo™, are designed to empower consumers, self-employed
and small businesses to improve their financial lives, finding them
more money with the least amount of work, while giving them
complete confidence in their actions and decisions. Our innovative
ecosystem of financial management solutions serves 50 million
customers worldwide, unleashing the power of many for the
prosperity of one. Please visit us for the latest news and in-depth
information about Intuit and its brands and find us on social.
QuickBooks, QuickBooks Priority Circle, TurboTax, Mint and Turbo
are trademarks of Intuit Inc.
*QuickBooks training courses provided by Real World Training,
for more information: https://quickbookstraining.com/
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Intuit Inc.Danielle Ernst,
650-944-2391Danielle_Ernst@intuit.comorAccess CommunicationsJen
Garcia, 415-844-6244jeng@accesstheagency.com
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