Pluralsight Promotes Lindsay Bayuk to Chief Marketing Officer
March 04 2021 - 8:00AM
Pluralsight, Inc. (NASDAQ: PS), the technology workforce
development company, today announced the promotion of Lindsay Bayuk
to Chief Marketing Officer (CMO) effective immediately. Reporting
to Pluralsight co-founder and CEO Aaron Skonnard, Bayuk was
promoted after serving as interim CMO and, prior to that, Vice
President of Portfolio Marketing.
“Since joining Pluralsight over four years ago,
Lindsay has been a tremendous leader in the marketing organization
and a valuable partner to the business. Her contributions have
spanned from spearheading the foundation of our enterprise
expansion, to building Pluralsight’s product marketing arm, and to
helping create and deliver Pluralsight LIVE, our annual user
conference,” said Skonnard. “Lindsay is a modern and
customer-centric marketer with a deep understanding of
Pluralsight's products. Her B2B SaaS experience combined with her
passion to serve our customers will bring significant benefit to
Pluralsight as CMO.”
Bayuk joined Pluralsight in 2016 as the company’s
first Vice President of Product Marketing and to lead the
development of the company’s initial enterprise positioning. She
later broadened her scope to include all brand and content
marketing, social, integrated marketing, analyst relations and
customer advocacy.
As CMO, Bayuk will oversee Pluralsight’s global
marketing organization and lead a team that is responsible for the
development and execution of Pluralsight’s brand, demand
generation, and customer marketing.
Prior to joining Pluralsight, she was previously a
product marketing and product management leader at several
fast-growth SaaS startups. A graduate from the Honors College at
Arizona State University, Bayuk holds a Bachelor's degree in
Finance.
About Pluralsight
Pluralsight is the leading technology workforce
development company that helps companies and teams build better
products by developing critical skills, improving processes and
gaining insights through data, and providing strategic skills
consulting. Trusted by forward-thinking companies of every size in
every industry, Pluralsight helps individuals and businesses
transform with technology. Pluralsight Skills helps enterprises
build technology skills at scale with expert-authored courses on
today’s most important technologies, including cloud, artificial
intelligence and machine learning, data science, and security,
among others. Skills also includes tools to align skill development
with business objectives, virtual instructor-led training, hands-on
labs, skill assessments and one-of-a-kind analytics. Flow
complements Skills by providing engineering teams with actionable
data and visibility into workflow patterns to accelerate the
delivery of products and services. For more information about
Pluralsight (NASDAQ: PS), visit pluralsight.com.
Media Contact
Pluralsight PRBen VeghteDirector,
Communicationsben-veghte@pluralsight.com
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