CHICAGO, June 18, 2018 /PRNewswire/ -- Reddi-wip, a
brand of Conagra Brands, Inc. (NYSE: CAG) and the leader in
the whipped topping category, has debuted two plant-based,
non-dairy varieties: Reddi-wip Non-Dairy Coconut and Reddi-wip
Non-Dairy Almond whipped topping. The innovation addresses the
growing consumer demand for non-dairy options across the larger
dairy category.
"We've seen tremendous growth in non-dairy, plant-based foods
due to consumers' dietary restrictions and changing taste
preferences," said Ryan Clark,
president of the Refrigerated and Frozen division at Conagra
Brands. "This is an exciting innovation for Reddi-wip that
addresses this broader consumer demand and the requests we've
received from consumers asking us to bring a non-dairy variety to
market."
In fact, according to Mintel International, U.S. non-dairy milk
sales grew 61% in the last five years.* In addition, almond and
coconut are among the top non-dairy milks purchased.**
The new, gluten-free varieties are 10 calories per serving and
free of artificial flavors and artificial preservatives. They began
shipping to retailers in late May and will be available nationally
in the coming months. The suggested retail price is $3.99 for a six ounce can.
The move to offer plant-based varieties follows other recent
changes to Reddi-wip that addressed consumer desire for more
ingredient transparency, including moving to natural flavors and
cream from cows not treated with artificial growth hormone
(rBST)*** in the original dairy varieties.
Visit https://www.reddiwip.com/ to learn more about the full
line of Reddi-wip offerings.
About Conagra Brands
Conagra Brands, Inc. (NYSE: CAG), headquartered in Chicago, is
one of North America's leading branded food companies.
Guided by an entrepreneurial spirit, Conagra Brands combines a rich
heritage of making great food with a sharpened focus on innovation.
The company's portfolio is evolving to satisfy people's changing
food preferences. Conagra's iconic brands, such as Marie
Callender's®, Reddi-wip®, Hunt's®, Healthy Choice®, Slim Jim®
and Orville Redenbacher's®, as well as emerging brands,
including Alexia®, Blake's®, Frontera®, Duke's® and Angie's®
BOOMCHICKAPOP®, offer choices for every occasion. For more
information, visit www.conagrabrands.com.
For more information, please contact:
Amy Morgan
Conagra Brands
(312) 549-5516
amy.morgan@conagra.com
*Source: Mintel's Non-dairy Milk - US - September 2017. Based on Information Resources
Inc., InfoScan Reviews; US Census Bureau, Economic Census/Mintel.
Shows total US sales and forecast of non-dairy milk, at current
prices. 61% change in $ sales, 2012 vs. 2017 (estimated)
**Source: Mintel's Non-Dairy Milk – US – September 2017
***No significant difference has been shown between milk derived
from rBST-treated and non-rBST-treated cows.
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SOURCE Conagra Brands, Inc.