Spooz Selects Trungale, Egan & Associates to Support SpoozToolz Launch
April 11 2007 - 11:08AM
Business Wire
Spooz, Inc. (OTC: SPZI) today announced that it has retained
Chicago-based creative communications firm Trungale, Egan &
Associates (TE&A) to promote the unveiling of the enhanced
version its flagship trading software, SpoozToolz� 2.0. TE&A
will be responsible for developing and implementing an integrated
advertising and media campaign for SpoozToolz� 2.0 targeting the
financial trading community through national and regional industry
publications. Additionally, TE&A will collaborate with Spooz on
an overall brand-focused marketing strategy, build communications
components and develop an outreach program to make contact with key
customer segments. �TE&A will provide us with valuable support
in our efforts to raise industry recognition for the Spooz brand�
stated Darryl Dennis, Chief Marketing Officer of Spooz. "We chose
TE&A to help us market the upcoming product launch of
SpoozToolz 2.0 based on their concentrated experience in marketing
to the financial trading community, the strength of their existing
clients in the industry, and their team�s understanding of our
audience." �We�re honored to have the opportunity to work with
Spooz, and to help market such a revolutionary product for the
trading community,� states Bill Egan, President and Creative
Director of TE&A. �The launch of this release package marks
Spooz�s emergence into the next exciting stage of the company�s
growth and development.� SpoozToolz is a high performance
middleware product that empowers Microsoft� Excel to perform
real-time trading functions. SpoozToolz 2.0 will be packaged and
priced modularly. The company anticipates the 2.0 release to
accelerate growth of the Spooz community adding to its impressive
roster of robust trading and analysis tools. The official software
release launch and retail availability is projected for Q2 of 2007.
About Spooz, Inc. Spooz, Inc., a publicly traded Chicago-based
company, provides a suite of software solutions designed to
simplify trading and analysis for professional and independent
hedgers, traders and investors. Spooz derives its name from pit
trader slang for the S&P 500 futures contract, for which the
company�s initial software products were developed to trade. The
company�s core product, SpoozToolz, adds built-in analysis and
execution capabilities to the commonly used Microsoft� Excel
application, combining dynamic features into a simple middleware
add-in that becomes part of the user�s Excel tool bar. Visit
www.spooz.com or www.spooztoolz.com for more information. About
Trungale, Egan & Associates, LLC Trungale, Egan &
Associates is a full-service marketing communications agency
founded in 1986. Headquartered in Chicago, TE&A provides
full-service, strategically-integrated marketing solutions and
creative applications for a wide variety of communications
challenges. TE&A partners with its clients to help them grow
their prospective businesses, by focusing on creative fulfillment
of goals and gaining client-significant results. Visit
www.trungaleegan.com for more information.
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