Brandshield Systems PLC Mandate with major international e-commerce player (8120Q)
November 01 2021 - 2:00AM
UK Regulatory
TIDMBRSD
RNS Number : 8120Q
Brandshield Systems PLC
01 November 2021
BrandShield Systems plc
("BrandShield," the "Company," or the "Group")
Contract Win
BrandShield secures mandate with major international e-commerce
player
BrandShield Systems plc (AIM: BRSD), a leading provider of
cybersecurity solutions from brand protection to online threat
hunting, is pleased to announce that it has secured a new business
mandate to support one of the world's leading international
e-commerce platforms ('the Client').
The new contract will see the Company provide its anti-phishing
and impersonation prevention solutions to detect, prevent and shut
down fraudulent websites duplicating the Client's site, and online
activities impersonating the Client to perform scams targeted at
potential customers. Ultimately, BrandShield's solutions are being
deployed to protect the Client and its customers from online
fraud.
BrandShield was selected due to the Company's unique
capabilities in active detection and its fast mitigation of
fraudulent activities, which are necessary when mitigating digital
fraud for a customer of this scale and profile. This contract is
further evidence of the ongoing trend in online scamming that has
become prolific during the Covid-19 pandemic, as fraudulent online
impersonations of e-commerce platforms continue to increase in
frequency due to the transition to online retail.
Cybercriminals target customers looking to buy consumer products
through phishing and online impersonation, which require a
high-level of digital intelligence, quick detection, and
AI/machine-learning analysis to combat. The Client will therefore
benefit from BrandShield's highly automated SaaS offering, which
provides a solution through the proactive detection of online
threats, alerting the customers, and immediately removing these
threats, resulting in minimal customer involvement.
Yoav Keren, Chief Executive Officer of BrandShield,
commented:
"To have secured a mandate with an e-commerce platform of this
standing, is a significant endorsement for BrandShield and further
reinforces the relevance of our solutions. It also reinforces our
view that all brands should be utilising a brand-protection
service, as anyone with an online presence is at risk of their
brand falling victim to fraudulent and counterfeit activities,
regardless of their size.
"These scams are detrimental to businesses, erode customer
loyalty and support, as well as damaging brand reputation.
BrandShield is uniquely placed to neutralise these threats and
support our clients against online fraud."
Enquiries:
BrandShield Systems plc +44 (0)20 3143
Yoav Keren, CEO 8300
Spark Advisory Partners Limited (Nominated
Adviser) +44 (0)20 3368
Neil Baldwin / Andrew Emmott / James Keeshan 3554
Shore Capital (J oint Broker)
Toby Gibbs / James Thomas (Corporate Advisory) +44 (0)20 7408
Henry Willcocks (Corporate Broking) 4090
Tennyson Securities (Joint Broker) +44 (0)20 3368
Peter Krens 3554
Vigo Consulting (Financial Public Relations)
Jeremy Garcia / Antonia Pollock +44 (0)20 7390
brandshield@vigoconsulting.com 0237
About BrandShield
BrandShield is a leading cybersecurity company founded in Israel
by cybersecurity experts that protect the world's largest brands
and consumers from phishing attacks, online fraud, and other online
threats posed by dangerous cybercriminals. Through its AI/ML
platform, BrandShield identifies, tracks, and eliminates online
threats for global brands and organizations, including Bristol
Myers Squibb, Levi's, NewBalance, Swisscom, and the Pharmaceutical
Security Institute. BrandShield is quoted on the London Stock
Exchange AIM under ticker symbol BRSD. To learn more about
BrandShield, please visit the company website at
www.BrandShield.com .
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