TIDMTRMR
Tremor International Ltd
04 October 2023
Reach announcement*
4 October 2023
Tremor International Ltd
("Tremor" or the "Company")
Nexxen Enhances Leadership Team, Further Bolstering CTV
Expertise Across Advertising Ecosystem
The new executives position Nexxen to elevate brand recognition
and accelerate revenue growth, following the company's rebrand
earlier this year
Nexxen, a global, unified advertising technology platform with
deep expertise in video and Connected TV ("CTV"), today announced
the appointment of two key executives to its leadership team. A
reflection of the company's ongoing commitment to growing its brand
and customer base, Nexxen has hired Ben Kaplan as Chief Marketing
Officer and Ariel Deitz as Vice President, Enterprise Sales.
Kaplan joins with wide-ranging credentials in both brand and
product marketing, having led teams across the digital advertising
supply chain for more than 14 years at major media and technology
companies including Meredith Corporation, X (formerly known as
Twitter) and, most recently, sell-side platform PubMatic. With
extensive experience liaising between product, marketing and
commercial groups, Kaplan will play a pivotal role in shaping and
elevating Nexxen's brand presence and narrative, evangelizing its
products and services on a global scale.
"Our industry has been striving to bridge the gap and increase
the connection between consumers and brands for years now -
especially through CTV and video - and Nexxen is really at the
epicenter of that shift," said Kaplan. "I'm looking forward to
telling that story in market, advancing and complementing the work
we've already been doing and boosting our brand recognition,
particularly on the heels of the company's rebrand this
summer."
Nexxen also recently welcomed Deitz to its commercial leadership
team. Deitz comes from Amazon Ads and brings 18 years of experience
in sales, having consistently delivered strong results for her
clients across the ecosystem. With a focus on enterprise customer
relationships and tactical sales initiatives, Deitz is actively
working to identify new ways in which Nexxen's end-to-end
technology stack can be applied to clients' broader advertising
strategies, ultimately driving price efficiencies and improving the
end user's ad experience.
"It takes many years, and a lot of manpower, to accomplish what
Nexxen has and create an end-to-end technology offering of this
caliber," said Deitz. "Coming in, I was immediately struck by how
seamlessly and intelligently our platforms work together. Now, as
part of the team, I'm excited to be partnering with
enterprise-level companies that are power users of this technology.
They need sophisticated tools to fuel the future of their
businesses and make meaningful connections with their customers -
that is what we are here to provide."
Nexxen's Chief Executive Officer, Ofer Druker, commented on
these strategic appointments, saying, "Ben Kaplan and Ariel Deitz's
impressive backgrounds align perfectly with our mission to deliver
a robust horizontal platform that empowers advertisers and
publishers to utilize CTV and video in the most meaningful ways,
and their expertise will be instrumental as we continue to expand
our already significant footprint, from both a brand and business
standpoint."
About Nexxen
Under the parent company Tremor International (AIM / NASDAQ:
TRMR), Nexxen empowers advertisers, agencies, publishers and
broadcasters around the world to utilize video and Connected TV in
the ways that are most meaningful to them. Comprised of a
demand-side platform (DSP), supply-side platform (SSP), ad server
and data management platform (DMP), Nexxen delivers a flexible and
unified technology stack with advanced and exclusive data at its
core. Our robust capabilities span discovery, planning, activation,
measurement and optimization - available individually or in
combination - all designed to enable our partners to reach their
goals, no matter how far-reaching or hyper niche they may be. For
more information, visit www.nexxen.com
For further information please contact:
Tremor International Ltd.
PR Contact:
Caroline Smith, Vice President, Communications, Nexxen
csmith@nexxen.com
IR Contact:
Billy Eckert, Vice President of Investor Relations
ir@tremorinternational.com
KCSA (U.S. Investor Relations)
David Hanover, Investor Relations
tremorir@kcsa.com
Vigo Consulting (U.K. Financial PR & Investor Relations)
Jeremy Garcia
Kate Kilgallen
Tel: +44 20 7390 0230 or tremor@vigoconsulting.com
Cavendish Capital Markets Ltd.
Jonny Franklin-Adams / Charlie Beeson / George Dollemore
(Corporate Finance)
Tim Redfern / Harriet Ward (ECM)
Tel: +44 20 7220 0500
Forward Looking Statements
This press release contains forward-looking statements,
including forward-looking statements within the meaning of Section
27A of the United States Securities Act of 1933, as amended, and
Section 21E of the United States Securities and Exchange Act of
1934, as amended. Forward-looking statements are identified by
words such as "anticipates," "believes," "expects," "intends,"
"may," "can," "will," "estimates," and other similar expressions.
However, these words are not the only way Nexxen identifies
forward-looking statements. All statements contained in this press
release that do not relate to matters of historical fact should be
considered forward-looking statements, including without limitation
statements regarding the appointment of new executives and any
benefits thereof, any references to our tech stack, other products
and/or offerings of Nexxen and any other subsidiaries affiliates.
These statements are neither promises nor guarantees but involve
known and unknown risks, uncertainties and other important factors
that may cause the Nexxen group's actual results, performance or
achievements to be materially different from its expectations
expressed or implied by the forward-looking statements. Nexxen
cautions you not to place undue reliance on these forward-looking
statements. For a more detailed discussion of these factors, and
other factors that could cause actual results to vary materially,
interested parties should review the risk factors listed in Tremor
International's most recent Annual Report on Form 20-F, which was
filed with the U.S. Securities and Exchange Commission
(www.sec.gov) on March 7, 2023. Any forward-looking statements made
by us in this press release speak only as of the date of this press
release, and we do not intend to update these forward-looking
statements after the date of this press release, except as required
by law.
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END
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