EAST
BRUNSWICK, N.J., April 23,
2024 /PRNewswire/ -- Hawaii will see over 1,800 new trees within
the next year thanks to the contributions of DK Solutions, an
East Brunswick marketing company
specializing in lead generation for targeted direct mail
campaigns.
As business partners with One Tree Planted, DK Solutions strives
to reduce paper waste in every step of the direct mail process.
This means creating highly targeted campaigns to cut out
unnecessary mail volume to reduce the amount of paper waste. It
also means replacing any trees that are cut down to create the
paper used.
Every year, this NJ-based company calculates how many trees are
cut down during its day-to-day operations as a full-service direct
mail and lead generation business. This calculation is then tripled
to determine the number of trees given BACK into America's most
at-risk forest regions.
As Co-Founder and CEO Joel
Dickstein states, "Here at DK Solutions, we strive to reduce
unnecessary mail volume in all aspects of our business through our
TargetList campaigns. […] Thanks to our partnership with One Tree
Planted, we can help local conservation efforts by planting three
trees for every one we use. This allows us not only to replace the
trees we use for our campaigns, but we also add a surplus to our
nation's national forests."
As an area prone to wildfires and housing some of the nation's
most exotic wildlife, the 2024 Hawaii project seemed like the
perfect fit for this year's Annual Tree Planting Program
contribution.
Co-Founder and COO of DK Solutions Liran Kapoano chose
Hawaii as this year's location due
to his personal connection to the state.
"We chose Hawaii for a variety
of reasons, not only is it arguably one of the most beautiful
places in the world, but it's also a place that is prone to
wildfires. Not just from terrible events like what happened on
Maui, but also from volcanic
activity."
He continues, "It is a place that is very close to my heart, as
we visited Hawaii on a family trip
in 2022. To see such an incredibly beautiful place reduced to ash –
I felt like we had to contribute to helping the state in some
way."
This is the third consecutive year in a row that DK Solutions
has contributed to its Annual Tree Planting Program. The company
has helped replant thousands of trees in some of America's
vulnerable regions – helping improve reforestation efforts while
reducing their overall carbon footprint.
ABOUT DK SOLUTIONS
DK Solutions is a direct mail marketing company known for its
TargetList program, which uses data modeling and targeting to
decrease overall spend and printing for clients while increasing
response and conversion rates. The firm, which is also a two-time
Inc 5000 honoree serves companies in all verticals, including
specialization in the insurance industry, home services, mortgage
protection, senior needs, and more. For more information, visit
www.dksmo.com.
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SOURCE DK Solutions