New initiative is launching in partnership with iFoodDS and
Trustwell to incorporate Wiliot's ambient Internet of Things (IoT)
data into their software solutions that will enable both companies
to add real-time, fully automated, item-level traceability data to
their platforms.
SAN
DIEGO, May 22, 2024 /PRNewswire/ -- Underscoring
its commitment to set a new benchmark for food safety, Wiliot, the
ambient Internet of Things (IoT) pioneer, today announced a major
new food safety initiative that works to create completely
transparent and traceable supply chains – soon required for FSMA
204 compliance – through the adoption of ambient IoT
technology.
Ambient IoT is a battery-free wireless technology that is being
incorporated in multiple wireless standards, such as Bluetooth, 5G
Advanced, 6G, and Wi-Fi – allowing food products to be connected to
the internet and the power of AI at a fraction of the cost of
legacy technologies.
The ambient IoT enables a new real-time inventory paradigm that
not only benefits food safety and FSMA compliance, but is the key
to more efficient store operations, surviving and thriving in the
face of omni-channel competition, and competing on quality as well
as value.
As part of this new initiative, Wiliot is partnering with food
industry leaders iFoodDS and Trustwell to incorporate its
ambient IoT data and technology into both companies' safety and
compliance platforms.
"Empowered by the unprecedented capabilities of the ambient
IoT, the entire food industry can move beyond QR codes, advance
shipping notices, and electronic documentation to a new
traceability paradigm that is infinitely faster, entirely
real-time, and drastically reduces the cost of manual labor and
technology infrastructure," said Wiliot CMO Steve Statler. "We look
forward to working with iFoodDS and Trustwell to help some of the
country's largest food companies both meet FSMA 204 requirements,
while simultaneously adding more value in terms of sustainability,
freshness, and operational efficiency that advances the entire food
industry."
Trustwell's software and consulting solutions are focused on
their mission to increase transparency across the supply chain,
giving food companies the tools they need to remain always ahead of
industry regulations. As innovators and leaders, Trustwell brings
together two products, FoodLogiQ and Genesis to go beyond
compliance and set a new standard for safety, transparency, and
quality in the food industry.
"The incorporation of Wiliot's ambient IoT data into our
Trustwell Connect Platform will empower brands to have visibility
across the supply chain with a trusted single source of truth,
fully traceable, compliant and data-driven," said Julie McGill, Vice President of Supply Chain
Strategy and Insights at Trustwell. "More than 2,500 brands around
the world rely on Trustwell to manage their regulatory requirements
with more than 200 million Critical Tracking Events recorded using
our FoodLogiQ Traceability software. The incorporation of Wiliot's
ambient IoT data into our tech solution is going to enable us to
take food safety to a new level of traceability with precise
execution."
iFoodDS helps food companies deliver traceable, wholesome,
high-quality products to consumers. iFoodDS' connected
traceability, quality, and food safety solutions give companies
visibility and insight into their supply chains, reduce food waste,
and optimize inventory quality.
"FDA's Final Traceability Rule, FSMA 204, provides an
important framework for the food industry," Andrew Kennedy, Principal Traceability Advisor,
iFoodDS, said today. "The food industry can leverage this framework
in conjunction with Wiliot's Ambient IoT technology and iFoodDS
software to significantly enhance food safety, food freshness, and
operational efficiency. This game changing technology will help
usher in the New Era of Smarter Food Safety."
Modernizing food safety is critical to the health and wellbeing
of people everywhere. The CDC estimates that each year, roughly one
in six Americans get sick from foodborne illness. Of those people,
128,000 are hospitalized and 3,000 lose their lives to foodborne
disease.
The FDA took decisive action in November
2022, when it finalized its FSMA Rule 204 rule that
established a foundation for end-to-end food traceability by
focusing on tracking certain foods at each step across the supply
chain and expanding beyond 'one-up, one-back' traceability. The
goal of Rule 204 is to create visibility within the supply chain to
enable a better response to foodborne illnesses, contamination, and
other public health and safety issues. The food industry has until
January 2026 to comply with Rule
204.
"This goal of better protecting consumers cannot be achieved
without creating greater transparency and traceability throughout
the entire chain of food production distribution system," said
Frank Yiannas, former Deputy Commissioner of the Food & Drug
Administration (FDA) and one of the authors of FSMA Rule 204, who
also serves as a Strategic Advisor to Wiliot. "Wiliot, iFoodDS, and
Trustwell are uniquely equipped to make this transparency a reality
faster and more efficiently thanks to their collective embrace of a
new technology paradigm unlike anything we've seen before."
Wiliot's battery-free ambient IoT Pixels can attach to any food
product or packaging to connect it to the internet and embed it
with intelligence. Once attached, products push out item or
case-level information about their location, temperature, carbon
footprint, and more – equipping food retailers and companies with
the high-definition real-time data that is now required as part of
FSMA Rule 204.
Wiliot is already working with iFoodDS and Trustwell on a series
of FSMA 204 compliance pilot projects with some of the country's
largest food companies. The depth and breadth of these
collaborations will continue to scale throughout 2024, ahead of the
January 2026 FSMA compliance
deadline.
For more information on Wiliot, click here. For hi-res
imagery and videos, click here.
About Wiliot:
Wiliot is an ambient IoT data carrier
platform. Our Visibility Platform connects the digital and physical
worlds using IoT Pixels, battery free smart tags that push data to
the cloud in real-time without human intervention. Our
platform exists within a fast-growing ambient IoT ecosystem.
We have partners in that ecosystem that provide tags and edge
devices.
Ambient IoT is an evolution of legacy IoT and RFID technologies
with lower costs, end-to-end privacy and security, and the addition
of new intelligence and sensing capabilities. It's on a path
to scaling to trillions thanks to telecommunications standards -
Bluetooth, 5G Advanced, and 802.11 AMP.
Our mission is to make every single thing an agent of change,
enabling ambient IoT by adding intelligence and automation to food,
apparel, packaging, pharmaceuticals, and other products.
Connecting new categories of things through AI and the internet
is transforming manufacturing, distribution, and product use to
deliver on our vision: a minimum waste, full trust, perfectly timed
world where people, profits, and the planet are aligned.
Visit www.wiliot.com to learn more.
Media Contact
Griffin360
Dan Griffin
212-481-3456 x11
378113@email4pr.com
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SOURCE Wiliot