DALLAS, Sept. 14,
2024 /PRNewswire/ -- The Yadot Group announced today
it has agreed to acquisition terms with Socials Dallas, a
Dallas-based experiential
agency.
"The potential upside this deal brings to The Yadot Group and
its companies as well as Socials itself is immense," claims Yadot
Group Global CEO Kyle Borgman in a
statement, "Not only does this acquisition mark our commitment to
media innovation and a calculated progression in our offer to
brands, but it provides Socials with access to resources it needs
to enable significant domestic and global expansion."
Socials Dallas has historically
operated with a consumer facing business unit that offers an
"invite only" membership experience with exclusive perks, as well
as invitations to private events at top hospitality groups such as
Milkshake Concepts, Exxir Capital, and Groot Hospitality in
addition to popular establishments such as Mayer's Garden, The
Goat, Bar Colette, and Good Surf. This brings a niche group of
elite micro-influencer members to improve digital traction within
local markets for restaurants. Featuring a group of less than 300
individuals in a Dallas population
of nearly 1.3 million people, being a part of the 0.2% membership
offers an attractive level of prestige and distinction.
"Being a member and partner of Socials Dallas means a lot more
than people may believe. As we step into global expansion with the
help of The Yadot Group, our uniquely structured business will
exponentially increase its value for our partners and
members," says Socials Dallas Founder Alexandre Peres, "With thousands of organic
social media stories from members sharing our brand and our
partners' brands within 6 months, we are elated for the future
of Socials Dallas and its expansion into additional cities and
countries."
Expansion is a top priority for Socials' corporate strategy
which could lead to quick launches into large cities such as
New York, Miami, Scottsdale, and major cities across
Latin America and Western Europe within the coming months.
For more information about The Yadot Group and its companies,
please visit www.YadotGroup.com.
For more information about Socials Dallas, please
visit www.SocialsDallas.com.
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SOURCE The Yadot Group
