Comfort Zone® Products Earns Recognition for Commitment to Pet Adoption through Prestigious Petfinder Seal of Approval
March 27 2013 - 8:00AM
Business Wire
Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA)
is proud to announce its Comfort Zone® brand has been recognized
with the coveted Petfinder Seal of Approval. Petfinder is widely
recognized as one of the largest and most trusted searchable online
databases of animals who need homes.
Comfort Zone® products earned Petfinder’s Seal of Approval,
thanks to its dedication to improving the lives of pets and pet
owners. Petfinder individually qualifies all Seal of Approval
applicants. To be recognized with the seal, each brand, product,
service, or initiative must meet strict pet-friendly criteria.
Mimicking naturally-occurring pheromones which help animals cope
with fears and stress, Comfort Zone® products help to treat
behavior issues such as scratching, spraying, and urinating for
cats, and help adopted puppies and adult dogs transition to their
new home environments. By preventing behaviors that can cause
frustration and stress, the brand transforms the pet ownership
experience and creates healthy and happy homes for pets and their
owners alike.
“The Comfort Zone team is honored that Petfinder is extending
the trust and authority of their name to our products through their
Seal of Approval,” said Cristina Weekes, SVP Marketing - Animal
Health for Central Garden & Pet Company. “As a committed
partner of Petfinder, Comfort Zone is proud to support their
mission to help all pets become members of a family through
adoption. We take great pride in offering a product that can play a
pivotal role in helping shelter pets transition to their new
homes.”
Comfort Zone® products recently conducted a promotion on its
Facebook page, Facebook.com/ComfortZoneProducts, in which the brand
donated $7,000 to the Petfinder Foundation. The foundation works
with shelters, rescue organizations and animal welfare
organizations nationwide to help ensure that no adoptable pet is
euthanized for lack of a good home.
To learn more about Comfort Zone® products, visit
www.petcomfortzone.com. To learn more about the Petfinder Seal of
Approval, visit
http://www.petfinder.com/petfinder-seal-approval/.
About Comfort Zone® Products
Comfort Zone® behavior products for cats and dogs help reduce
stress-related behavior in your pets by mimicking the calming
pheromone naturally secreted by cats and dogs that help them feel
safe and comfortable. Comfort Zone® with Feliway® products for cats
help control destructive urine marking and scratching associated
with fear or stressful situations. Comfort Zone® with D.A.P.®
(Dog Appeasing Pheromone) products for dogs helps reduce fear and
stress-related barking, whining and howling behavior.* For a
complete product list, benefits and store locator, visit
http://petcomfortzone.com. *Data on file
About Central Garden & Pet
Central Garden & Pet Company is a leading innovator,
marketer and producer of quality branded products for the lawn
& garden and pet supplies markets. Committed to new product
innovation, our products are sold to specialty independent and mass
retailers. Participating categories in Lawn & Garden include:
Grass seed and the brands PENNINGTON®, SMART SEED® and THE REBELS®;
wild bird feed and the brand PENNINGTON®; weed and insect control
and the brands AMDRO®, SEVIN®, IRONITE® and OVER-N-OUT®; and
decorative outdoor patio products and the brands NORCAL POTTERY®,
NEW ENGLAND POTTERY® and MATTHEWS FOUR SEASONS™. We also provide a
host of other regional and application-specific garden brands and
supplies. Participating categories in Pet include: Animal health
and the brands ADAMS™ and ZODIAC®; aquatics and reptile and the
brands OCEANIC SYSTEMS®, AQUEON® and ZILLA®; bird & small
animal and the brands KAYTEE®, SUPER PET® and CRITTER TRAIL®; dog
& cat and the brands TFH™, NYLABONE®, FOUR PAWS®, PINNACLE® and
AVODERM®; and equine and the brands FARNAM®, VITA FLEX® and HORSE
HEALTH™ PRODUCTS. We also provide a host of other
application-specific pet brands and supplies. Central Garden &
Pet Company is based in Walnut Creek, California, and has
approximately 3,600 employees, primarily in North America. For
additional information on Central Garden & Pet Company,
including access to the Company's SEC filings, please visit the
Company’s website at www.central.com.
D.A.P. and Feliway are registered trademarks of Ceva Santé
Animale. All other trademarks are property of their respective
owners.
©2013 Central Garden and Pet Company
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