CINCINNATI, Aug. 1, 2024
/PRNewswire/ -- The E.W. Scripps Company (NASDAQ: SSP)
has promoted John Cook to vice
president and general manager for KTNV, the Scripps-owned ABC
affiliate in Las Vegas, effective
Sept. 3.
Cook has been serving as senior director of sales for WXYZ and
WMYD, the Scripps stations in Detroit, since January
2021. In that time, he led the stations' sales department,
steering linear and digital/OTT revenue streams for both stations,
including sports on WMYD.
"John is an experienced local media executive who has hit the
ground running at Scripps, leading change in our stations amidst a
constantly shifting media landscape," said Anita Helt, regional vice president and general
manager. "During his time with our Detroit stations, he has helped
deliver impactful results against revenue objectives and has worked
closely with all departments."
Before joining Scripps, Cook held several sales leadership
positions for Graham Media Group at WDIV in Detroit, including local sales manager,
national sales manager and new business/digital sales manager. He
began his career in direct mail and print advertising sales and was
the regional vice president for a direct mail
magazine.
"I look forward to joining the team of professionals at KTNV and
to diving into the vibrant Las
Vegas community that ABC 13 serves," said Cook. "It's a true
honor to have the opportunity to lead this talented team. Together,
we will continue to deliver critical community journalism and
high-quality sports entertainment through our Scripps Sports
partnership with the Vegas Golden Knights."
Cook graduated from the University of
Akron with a degree in business management technology. He
has been a board member of the Better Business Bureau Serving
Eastern Michigan since 2010, completing terms as vice chair and
chair. He has also served on the ABC Sales Advisory Board,
representing Region 5, since 2022 and is now the vice
chair.
Media contact: Becca
McCarter, The E.W. Scripps Company, (513)
410-2425, rebecca.mccarter@scripps.com
About Scripps
The E.W. Scripps Company (NASDAQ: SSP) is a diversified
media company focused on creating a better-informed world. As one
of the nation's largest local TV broadcasters, Scripps serves
communities with quality, objective local journalism and operates a
portfolio of more than 60 stations in 40+ markets. Scripps reaches
households across the U.S. with national news outlets Scripps News
and Court TV and popular entertainment
brands ION, ION Plus, ION Mystery, Bounce,
Grit and Laff. Scripps is the nation's largest holder of broadcast
spectrum. Scripps is the longtime steward of the Scripps National
Spelling Bee. Founded in 1878, Scripps' long-time motto is: "Give
light and the people will find their own way."
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SOURCE The E.W. Scripps Company