NEW YORK, March 24, 2021 /PRNewswire/ -- Meredith
Corporation's PEOPLE (the TV Show!) has been renewed for
three additional seasons, through 2024. Since its debut in
September 2020, across Meredith's
local markets, the show has seen a 12.2% increase in household
ratings and a 12% increase in P25-54 (Nielsen), with ratings in the
top tier of all news magazines, most of which have been on the air
for decades.
"Our local audiences and advertisers love PEOPLE (the TV
Show!). We had the faith in PEOPLE and its powerful combination
of celebrity and entertainment news, and positive stories about
ordinary people doing extraordinary things, to program this show in
the most competitive access time periods. We replaced
established entertainment news magazine shows that have occupied
these time periods for decades and are pleased to see viewers
respond and embrace our show," said Meredith Local Media Group
President Patrick McCreery.
"The fact is PEOPLE is retaining over 80% of the news magazine time
periods we moved into, on par with the best-in-class. Most other
news magazine shows struggle to retain their own audience at equal
levels. We are thrilled with the show's success and couldn't be
more pleased to extend our commitment through the 2023–2024
season."
Rob Silverstein helms
the 30-minute newsmagazine program as Executive Producer.
Headquartered in its New York City
studio, PEOPLE (the TV Show!) was the top-rated new
syndicated show of the Fall 2020 season in the 12 markets where it
airs. In October 2020, Sony Pictures
Television partnered with Meredith Corporation to distribute the
show nationally beginning in Fall 2022.
The most-watched episode thus far was the Grammys recap and
Oscar nomination show on Monday, March 15,
2021, with an overall rating of 1.3 in P25-54 in the LPM
markets – Atlanta, Phoenix, Portland, and St.
Louis – where it airs.
"Rob and his team have done an amazing job translating the
PEOPLE brand into a TV show, and I can't wait to see how it evolves
over the next three years!" said PEOPLE's Editor-in-Chief
Dan Wakeford. "PEOPLE's
top-notch reporting gives viewers insider access to everything from
the world of celebrity to inspiring real life stories, and I thank
everyone at the brand for helping make the TV show a huge
success."
PEOPLE (the TV Show!) is inspired by the brand's
unique combination of the most popular celebrity and inspirational
human interest stories, including entertainment news, exclusive
interviews, feature stories, beauty and style, true crime and more.
The show has garnered 61.4 million total views from
September 2020 to date, across
O&O, Twitter, Twitter Live, Instagram, Facebook and YouTube.
The daily show airs Monday–Friday in all 12 Meredith markets –
Atlanta, Phoenix, Portland, St.
Louis, Nashville,
Hartford-New Haven, Kansas City, Greenville-Spartanburg, Las Vegas, Mobile-Pensacola, Flint-Saginaw,
and Springfield-Holyoke, MA.
ABOUT MEREDITH CORPORATION
Meredith
Corporation (NYSE: MDP), a leading media company for
nearly 120 years, produces service journalism that engages
audiences with essential, inspiring, and trusted content. Meredith
reaches consumers where they are across multiple platforms,
including digital, video, magazine, and broadcast television.
Meredith's National Media Group reaches nearly 95 percent of all
U.S. women and more than 190 million unduplicated American
consumers every month through such iconic brands as PEOPLE, Better
Homes & Gardens, Allrecipes, Southern Living, and REAL SIMPLE.
Meredith's premium digital network reaches more than 150 million
consumers each month. The Company is the No. 1 U.S. magazine
operator with 36 million subscribers and the No. 2 global licensor
with robust brand licensing activities that include a Better Homes
& Gardens partnership with Walmart. Meredith's Local Media
Group portfolio includes 17 television stations reaching 11 percent
of U.S. households and 30 million viewers. Meredith's portfolio is
concentrated in large, fast-growing markets, with seven stations in
the nation's Top 25 markets, including Atlanta, Phoenix, St.
Louis, and Portland, and 13 stations in the Top 50.
ABOUT PEOPLE
Meredith Corporation's PEOPLE
revolutionized personality journalism when it launched as a weekly
in 1974 with a mission to celebrate extraordinary people doing
ordinary things and ordinary people doing extraordinary things.
Ubiquitous and still at the center of pop culture more than 45
years later, the PEOPLE brand is accessible across all media and
platforms (print, digital, video, OTT, mobile, social) bringing
more than 100 million consumers a unique mix of breaking
entertainment news,
exclusive photos, video, unparalleled access to
the red carpet, celebrities, and in-depth reporting on the most
compelling newsmakers of our time. An essential component of
PEOPLE's editorial vision remains human interest stories, which
touch and often mirror the lives of our passionate audience.
ComScore ranks the PEOPLE/Entertainment Weekly Digital Network No.
1 in the entertainment news category. PeopleTV, the
advertiser-supported OTT streaming service from PEOPLE and
Entertainment Weekly that launched in 2016, features original
series and specials focusing on celebrity, red carpet, pop culture,
lifestyle and human-interest stories. PEOPLE is an award-winning
24/7 news organization headquartered in NYC with reporters
worldwide. For more information visit PEOPLE.com, listen to
the PEOPLE Every Day podcast, and follow on social - @people
on Twitter and Instagram, @peoplemag on Facebook, and the PEOPLE
channel on YouTube and on Snapchat's Discover.
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SOURCE Meredith Corporation