Wipro Partners with Maxicaster to Offer Over-the-Top Multicast & Multiscreen Solutions
September 09 2015 - 7:30AM
Business Wire
Partnership to cater to video services
market
Wipro Ltd. (NYSE:WIT), a leading global information technology,
consulting and business process services company, today announced a
partnership with Maxicaster, an end-to-end online managed and
operated multiscreen TV solution provider.
This alliance will enable Wipro to offer its integration
capabilities & professional services on top of Maxicaster’s
multi-screen platform solution. The Maxicaster platform, coupled
with the complete managed back-end services from Wipro,
incorporates all elements required to launch and manage a next
generation TV and multiscreen service.
Focused on service providers, broadcasters, media companies and
retailers, the complete solution can be delivered with an advanced
array of features and functionality within weeks. The solution
supports all major devices and Operating Systems offering an
intuitive & advanced content & service discovery
experience.
“Wipro sees the OTT video market maturing at a significant pace
with broadcasters, mobile operators and studios rolling out their
services and firming up their media strategy. Wipro is investing
heavily in building a next gen cloud-based solution portfolio.
These investments coupled with the Maxicaster partnership will help
in positioning Wipro as one of the most innovative and competitive
cloud-based media solution providers,” said Malay Joshi, Global
Head of Media Vertical, Wipro Limited.
“This partnership not only gives us a powerful video OTT
platform to serve traditional broadcasters at a significantly lower
cost-to-serve model, but also more significantly, a capability to
give video content providers an easy to set up cloud-based D2C
model with enhanced digital experience,” he added.
“MAXICASTER is committed to helping ease the typical barriers
faced by Service Providers and Broadcasters entering the online and
multiscreen market. Joining forces with a company with the scale,
expertise and unwavering commitment to customer satisfaction as
Wipro extends the market possibilities exponentially. Our combined
capabilities cover all aspects associated with launching and
sustaining a service which in turn facilitates a truly managed and
operated video capability for our customers,” said Andrew Brown,
COO, Maxicaster.
About Maxicaster
MAXICASTER is the international arm of Finnish TV Service
Provider MAXISAT. The company builds on 10+ years of experience
developing, implementing and operating IPTV and online solutions to
deliver online multiscreen solutions to the Service Provider,
Broadcaster and Content markets. MAXICASTER represents a truly
end-to-end service incorporating all elements required to launch
and manage a Next Generation TV service.
About Wipro Ltd.
Wipro Ltd. (NYSE:WIT) is a leading Information Technology,
Consulting and Business Process Services company that delivers
solutions to enable its clients to do business better. Wipro
delivers winning business outcomes through its deep industry
experience and a 360 degree view of "Business through Technology" -
helping clients create successful and adaptive businesses. A
company recognized globally for its comprehensive portfolio of
services, a practitioner's approach to delivering innovation, and
an organization wide commitment to sustainability, Wipro has a
workforce of over 150,000, serving clients in 175+ cities across 6
continents. For more information, please visit www.wipro.com.
Forward-looking and Cautionary Statements
Certain statements in this release concerning our future growth
prospects are forward-looking statements, which involve a number of
risks, and uncertainties that could cause actual results to differ
materially from those in such forward-looking statements. The risks
and uncertainties relating to these statements include, but are not
limited to, risks and uncertainties regarding fluctuations in our
earnings, revenue and profits, our ability to generate and manage
growth, intense competition in IT services, our ability to maintain
our cost advantage, wage increases in India, our ability to attract
and retain highly skilled professionals, time and cost overruns on
fixed-price, fixed-time frame contracts, client concentration,
restrictions on immigration, our ability to manage our
international operations, reduced demand for technology in our key
focus areas, disruptions in telecommunication networks, our ability
to successfully complete and integrate potential acquisitions,
liability for damages on our service contracts, the success of the
companies in which we make strategic investments, withdrawal of
fiscal governmental incentives, political instability, war, legal
restrictions on raising capital or acquiring companies outside
India, unauthorized use of our intellectual property, and general
economic conditions affecting our business and industry. Additional
risks that could affect our future operating results are more fully
described in our filings with the United States Securities and
Exchange Commission. These filings are available at www.sec.gov. We
may, from time to time, make additional written and oral
forward-looking statements, including statements contained in the
company’s filings with the Securities and Exchange Commission and
our reports to shareholders. We do not undertake to update any
forward-looking statement that may be made from time to time by us
or on our behalf.
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Wipro Media Contact:Purnima Burman+91 80
3998073purnima.burman@wipro.com
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