Baristas to Begin Television Commercials Supporting Sales of White Coffee Keurig 2.0 Single Serve Cups
February 03 2016 - 8:53AM
InvestorsHub NewsWire
OURCE: Baristas Coffee Company, Inc.
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SEATTLE, WA--(NewMediaWire - Feb 3, 2016) - Baristas Coffee
Company, Inc. (OTCQB: BCCI),
"Seattle's World Famous Costume Coffee" announced today that it has
begun producing a series of Television Commercials introducing the
public to the Baristas White Coffee single serve cups
compatible with the Keurig® 2.0 K-Cup® Brewing System. The
Commercials will air in support of both retail and online sales as
the product is rolled out. Production of the commercials has begun
and will educate consumers about this unique and very rare product.
The commercials will be shown in core distribution markets on top
consumer television networks including The Food Network, The
Cooking Channel, CNN Headline, CNBC, MTV, and ESPN Networks among
others.
White Coffee is a rarity and is developed using a slow and low
heat roast that preserves a much higher caffeine level than a
traditional roast. Because the beans have been under-roasted, white
coffee has a lighter taste than traditional coffee and is described
as both neutral and nutty. Both Baristas White Coffee and Espresso
Roast Single Serve Cups are available and utilize Baristas award
winning five bean variety of pure Arabica beans that have been hand
selected and individually roasted to touch all seven parts of the
taste experience in the perfect combination.
Baristas sold out its initial product run of white coffee in the
first day it was introduced and then sold out on Amazon on the
first day as well where it is the only product of its type
available. It has also been approved to export to Mexico the only
White Coffee single serve cups compatible with the Keurig® K-Cup®
Brewing System 2.0 available anywhere in Mexico.
Barry Henthorn, CEO, stated: "Television is an important media
reaching consumers directly in their homes. Baristas will be
supporting our retail partners by running ads both locally and on
National platforms. The attention that white coffee is attracting
and the repeat purchases from a growing loyal customer base support
our decision to dramatically ramp up our marketing efforts
beginning with Television."
About Baristas Coffee Company (BCCI): Headquartered
in the Seattle, Washington area, Baristas Coffee Company, Inc. was
formed to create a national brand of drive-thru espresso stands.
BCCI is accomplishing this by acquiring established businesses that
fit its model, opening new locations, and by franchising. Baristas
has separated itself from the competition with its "theme" of
joining attractive female baristas in entertaining costumes
preparing the finest beverages available on the
market. Baristas can currently be found throughout the greater
Seattle area as well as in Florida, and Montana. Your state, Coming
Soon!
For more information on this fascinating concept please visit us
at www.baristas.tv
CONTACT INFORMATION
For Investor Relations Contact:
Barry Henthorn
barry@baristas.tv
(206) 579-0222
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