NanoTech Strengthens Commercial Business with Acquisition of MagicScreen3D
July 22 2013 - 8:42AM
Business Wire
NanoTech Entertainment (OTCPINK: NTEK) announced that it has
executed a definitive agreement to acquire MagicScreen3D, Inc.,
market leaders in the commercial implementation of glassless 3D
screen technology.
Jeff Foley, NanoTech CEO stated, “We are excited to add the
MagicScreen3D products and IP to our portfolio. This acquisition
will help continue our move into the commercial media space.” Carl
Wiseman, MagicScreen3D CFO commented, “We are excited to become
part of the NanoTech family. NanoTech has quickly been establishing
itself as a market leader in the media space and has a very forward
thinking approach to implementing and deploying the latest
technology.”
Los Gatos, CA based MagicScreen3D has already rolled out its
products with partners including Red Bull and venues including the
Marquee in Las Vegas. A research study conducted by the University
of Tilburg revealed that Red Bull advertising content on a
glasses-free 3D monitors increases customer’s attention by almost
45%. Also, the research indicated a positive impact on the sales
(an 8.5% increase) of Red Bull products during the 3D advertisement
test period. “By giving the viewer a true 3D experience while not
requiring any glasses allows the MagicScreen3D products to help
quickly captivate viewers,” Foley added.
Wiseman noted, “Our clients have found that the interactivity
and amazing 3D graphics produced by our screens helps customers not
only engage more quickly, but also increases interaction and
retention of the subject matter.” MagicScreen3D offers solutions
for a variety of uses including point of sale advertising, retail
advertising, promotional kiosks and creative window displays. The
transaction, which is subject to customary closing conditions, is
expected to close by the end of July.
About MagicScreen3D
MagicScreen3D provides next-generation solutions to increase
user retention and interaction with retail and entertainment
products. This enables brands to capture customer attention,
measure response, and capture return on investment data on
marketing campaigns. In addition, 3D advertising allows a higher
memory retention level compared to traditional forms of
advertising. The Client provides no-glasses-3D displays designed to
stop customers and grab their attention thus increasing brand
recognition and sales. For more information, please visit:
www.magicscreen3d.com
About NanoTech
Entertainment
Headquartered in San Jose, CA, NanoTech Entertainment is a
technology company that focuses on all aspects of the entertainment
industry. With four technology business units, focusing on Gaming,
Media & IPTV, Mobile Apps, and Manufacturing, the company has a
unique business model. The company has a diverse portfolio of
products and technology. NanoTech Gaming Labs operates as a virtual
manufacturer, developing its technology and games, and licensing
them to third parties for manufacturing and distribution in order
to keep its overhead extremely low and operations efficient in the
new global manufacturing economy. NanoTech Media develops
proprietary technology which it licenses to publishers for use in
their products as well as creating and publishing unique content.
NanoTech Communications develops and sells proprietary apps and
technology in the Mobile and Consumer space. Clear Memories is the
global leader in 3D ice carving and manufacturing technology.
NanoTech is redefining the role of developers and manufacturers in
the global market. More information about NanoTech Entertainment
and its products can be found on the web at
www.NanoTechEnt.com.
"Safe Harbor" Statement: Under The Private Securities Litigation
Reform Act of 1995: The statements in the press release that relate
to the company's expectations with regard to the future impact on
the company's results from new products in development are
forward-looking statements, within the meaning of the Private
Securities Litigation Reform Act of 1995. Since this information
may contain statements that involve risk and uncertainties and are
subject to change at any time, the company's actual results may
differ materially from expected results.
The NanoTech Entertainment logo is a trademark of NanoTech
Entertainment, Inc. NanoFlix, NanoTales, NanoBooks, Nuvola NP-1,
Nuvola NP-C, Nuvola GP-1, Nuvola RF-10 are trademarks of NanoTech
Media Corporation. All rights reserved. All other marks are the
property of their respective owners. “The Future of Television” is
a service mark of NanoTech Entertainment, Inc., All Rights
Reserved
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