Adgorithms Limited Significant Customer Win (7432Z)
March 17 2017 - 2:00AM
UK Regulatory
TIDMADGO
RNS Number : 7432Z
Adgorithms Limited
17 March 2017
For immediate release 17 March 2017
This announcement contains inside information which is disclosed
in accordance with the Market Abuse Regulation.
ADGORITHMS LTD
("Adgorithms" or the "Company")
SIGNIFICANT CUSTOMER WIN
Leading nutrition, health and wellness conglomerate to deploy
Albert in a major South American country
Adgorithms, creators of Albert, the leading Artificial
Intelligence marketing platform, is pleased to announce a
significant new customer win.
Following the successful implementation of the Company's "land
and expand" growth strategy, Adgorithms has now secured a 12 month
rolling contract with one of the world's largest nutrition, health
and wellness companies (the "Customer"). As part of this agreement,
Adgorithms will deploy Albert across all the Customers' online
advertising campaigns, focusing on its leading brand within its
largest South American market. Management expects this contract to
generate a minimum of $300,000 of annual SaaS fees.
This contract win follows a four-month pilot in which Albert was
compared with the Customer's existing advertising agency, which is
a subsidiary of a leading global network. During the pilot, Albert
consistently delivered superior return on investment metrics when
compared to previous campaigns managed by the incumbent agency. In
addition, Albert provided greater transparency, control and
valuable marketing insight during the pilot.
The Company's Board of Directors believe today's announcement is
a significant milestone for Adgorithms and its core software
platform. The Company believes securing such a high profile and
sophisticated brand and outperforming an established and global
advertising agency, represents further validation of the
significant value Albert can generate.
Adgorithms continues to develop its list of growing pilots with
leading global brands and remains confident in the overall long
term growth prospects of the business. Albert was recently named
"Best Marketing Automation Company" and secured "Best Retail
Campaign of the Year" at 2017 DMN Awards. The voting panel
recognised Adgorithms for its innovative technology and
unprecedented results for another SaaS client, Harley-Davidson
NYC.
For further information, please contact:
Adgorithms Tel: +972 3537 7137
Or Shani, Chief Executive
Officer
Ron Stern, Chief Financial
Officer
www.adgorithms.com
Liberum (NOMAD and Broker) Tel: +44 20 3100 2000
Neil Patel / Chris Clarke
Vigo Communications Tel: +44 20 7830 9703
Jeremy Garcia adgorithms@vigocomms.com
About Adgorithms
Founded in 2010, Adgorithms is a leading Artificial Intelligence
marketing platform. As the developers of "Albert", the first-ever
artificial intelligence (AI) marketing platform, Adgorithms serves
as a highly intelligent and sophisticated member of a brand's
marketing team. Albert performs many of the manual, time-consuming
tasks that exist throughout a marketing campaign - from digital
media buying to execution to optimization, and analysis. Albert
additionally offers proactive, ongoing insights and recommendations
on information he has learned and uncovered along his journey.
Leading brands such as Harley Davidson, Evisu and Made.com are
leveraging Albert to increase and accelerate revenue, make more
informed investment decisions and reduce operational costs - all at
a pace and scale not previously possible.
This information is provided by RNS
The company news service from the London Stock Exchange
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