i-design Group Plc Advertising Agreement with ASDA Money (9031M)
September 24 2012 - 1:00AM
UK Regulatory
TIDMIDG
RNS Number : 9031M
i-design Group Plc
24 September 2012
AIM: IDG
I-DESIGN GROUP PLC
("i-design" or "the Group")
Exclusive Advertising Agreement
with
ASDA Money
i-design, the leading developer and supplier of ATM and
self-service marketing solutions for the banking industry (enabling
banks and ATM owners to run both their own targeted marketing
campaigns and third party advertising), is pleased to announce that
it has agreed an exclusive multi-year advertising agreement with
ASDA Money ("ASDA Money"), the personal finance subsidiary of
supermarket chain ASDA Stores Limited ("ASDA").
Under the terms of the agreement, i-design has exclusive rights
to sell advertising space across ASDA's entire ATM network of
approximately 1,000 machines, enhancing the reach of i-design's ATM
estate available for advertising significantly. The ATMs are
located at ASDA's stores across the UK and represent an attractive
option for advertisers, situated in high footfall retail sites.
Ana Stewart, CEO of i-design, commented,
"We are delighted to be working with ASDA Money to deliver third
party advertising on ATMs at ASDA stores nationwide. The addition
of all ASDA's ATM network to our existing UK portfolio strengthens
our offering for advertisers significantly and we look forward to
driving advertising revenues for ASDA Money."
Enquiries:
i-design group plc Ana Stewart, Chief Executive T: 01382 323
Ian Sunter, Finance Director 000
Biddicks Katie Tzouliadis T: 020 3178
Sophie McNulty 6378
Westhouse Securities Tom Griffiths T: 020 7601
6100
About i-design group plc
i-design (AIM: IDG) is the world-leading provider and developer
of marketing and advertising software and services for ATM owners.
Its newly launched next generation software, joono, enables banks
and ATM owners to communicate targeted marketing messages to
customers through multiple digital channels, including ATMs,
self-service machines, mobile phones and plasma screens. As part of
its offering, i-design has a media sales capability, atmAd, which
manages third party advertising campaigns. In this way, the company
offers financial institutions the ability to generate new revenue
streams from their ATM/self-service estates.
Based in Scotland, i-design was established in 1991 and launched
its marketing solution to financial institutions in 2004.
About ASDA
Founded in the 1960s, Asda today is one of Britain's leading
retailers. It has over 180,000 dedicated Asda colleagues serving
customers from 542 stores, including 32 Supercentres, 309
Superstores, 27 Asda Living stores, 174 Supermarkets, 25 depots and
seven recycling centres across the UK. It has its main home office
in Leeds, Yorkshire and its George clothing division based in
Lutterworth, Leicestershire. Asda serves over 18 million shoppers a
week in store and its growing home shopping business at
www.asda.com serves 98 per cent of UK homes. Asda joined Walmart,
the world's number one retailer, in 1999.
Asda Money is a trading name of Asda Financial Services Limited.
Asda Financial Services Limited uses a selection of companies to
provide its products and services. Please refer to
www.ASDA.com/money for details of our product partners and the
relevant terms and conditions for each of our products and
services.
This information is provided by RNS
The company news service from the London Stock Exchange
END
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