DANIA, Fla., Dec. 19, 2014 /PRNewswire/ -- Issa Asad, CEO
of Q Link Wireless, LLC, and Quadrant Holdings, LLC, and social
media guru, doesn't hold with the common critique that social media
is superficial. Instead, the Dania,
Florida-based author and entrepreneur teaches that social
media, when used properly, can be an incredibly powerful tool for
anyone in the business world, especially his fellow CEOs.
"There are some powerful and positive traits that are common
among CEOs who are social," said Asad, who is also the author of
four e-books, including Instant Profits with Instagram.
Below, Asad shares five positive traits of CEOs who regularly
engage in social media.
1. They Possess a "Bias for Action"
CEOs who regularly engage on social media are ready, willing and
able to jump online, engage with others in real time and make
change without spending a lot of time debating. This propensity
enables them to stay in control of their brand image, respond to
crises, snag opportunities as they arise and carry their companies
every day.
2. They Are Deeply Curious
CEOs jump on in on social media so they can figure out what
others are saying about them, their businesses or the industry as a
whole. Listening can provide a wealth of useful information to
those who apply the lessons they learn to their own companies. CEOs
who move beyond just listening can reach out to clients, customers
and competitors for even more detailed insights.
3. They Give Without Expectation of Receiving
The best social media users harness the power of giving without
any expectation of being repaid or receiving some corporate
benefit. Instead, they share unstintingly of their experiences,
practical advice or stances on social issues just because it is the
right thing to do. This lack of an angle instills trust and
gratitude in other users.
4. They Are the Face of Their Companies
As the highest-ranking officer of an organization, the CEO is
immediately targeted by other users as its top representative. When
he or she behaves responsibly, cares for customers, works hard to
boost the organization's image and shares usefully on social media
channels, they build not only their own reputation, but that of
their company as well.
5. They Can Do It Themselves
CEOs who regularly engage on social media are more reliant on
their own efforts and abilities (as opposed to those of their
underlings). Instead of depending on detailed, overly processed
reports, social CEOs engage with customers and competition on a
real, minute-to-minute level.
About Issa Asad
Issa Asad is an entrepreneur,
bestselling author, social media guru and Udemy course creator from
Miami, Florida. He is currently
the CEO of two companies in Dania,
Florida: Q Link Wireless, LLC, and Quadrant Holdings, LLC.
Asad is also passionate about networking, and is the owner of
several social media blogs. To get social with Asad, follow him on
Facebook or visit his website at www.issaasad.com.
Media Contact:
Andrew Perez
954-691-3932
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SOURCE Issa Asad