HO CHI MINH CITY, Vietnam,
April 25, 2024 /PRNewswire/
-- As the only travel expo in the region featuring an
International Buyers' Program The 18th edition of the
International Travel Expo Ho Chi Minh City (ITE HCMC 2024), is
expected to attract 220 international
hosted buyers from 40 countries and
territories, facilitating over 10,000 business
appointments. This initiative underscores the event's
commitment to offering unparalleled opportunities for direct B2B
engagements between international and Vietnamese tourism
businesses.
ITE HCMC is set to take place from September 5th to 7th, 2024, at the Saigon
Exhibition and Convention Center (SECC) in District 7. Under the
theme "Responsible Travel, Creating Future", ITE HCMC 2024
is dedicated to promoting sustainable tourism practices and
showcasing innovative tourism products and services that meet the
rigorous and diverse demands of the international travel
market.
Embracing the Digital Transformation in Tourism
Recognizing the imperative of digital transformation in the
tourism industry, especially in the wake of the Fourth Industrial
Revolution and the significant impact of the pandemic, ITE HCMC
2024 aims to lead the charge in integrating digital solutions. The
event will feature a blend of traditional in-person exhibitions and
online components, including 2D virtual booths equipped with
interactive functionalities such as live chat, email, and
appointment scheduling, thereby catering to the high demand from
exhibitors and trade visitors alike.
Expanding Reach and Enhancing Collaboration
The scale of ITE HCMC 2024 is set to surpass previous editions,
with an anticipated participation of over 500 exhibiting
companies and brands. These will include international tourism
promotion agencies, local tourism bureaus, travel agencies,
accommodation providers, airlines, and transportation companies,
among others.
A Hub for High-level Dialogue and Innovation
ITE HCMC 2024 will host a series of conferences, forums, and
workshops, acting as a nexus for high-level discussions between
government officials, tourism experts, business leaders, and other
stakeholders. The focus will be on strategic, policy, and
technological innovations to drive sustainable and responsible
tourism development. Highlighting this year's agenda is the
High-Level Tourism Forum with the theme "Responsible Travel,
Creating Future," expected to draw participation from over 200
delegates.
Enhancing the Visitor Experience
Aiming to optimize attendee experience, ITE HCMC 2024 will
thoughtfully arrange functional zones, including areas dedicated to
local experiences such as handicrafts, coffee, and folk art,
thereby creating distinctive cultural highlights. This organization
ensures that visitors can efficiently navigate the expo,
discovering and engaging with the rich diversity of tourism
offerings.
Commitment to Sustainable Tourism
Mrs Bui Thi Ngoc Hieu,
Deputy Director of the Ho Chi Minh City Department of
Tourism, expressed, "With the esteemed participation of
estemmed ministry of tourism, promotion
& management agencies and renowned tourism experts,
both domestic and international, ITE HCMC 2024, themed 'Responsible
Travel, Creating Future,' promises to be a forum rich in practical
solutions and groundbreaking initiatives. It will play a crucial
role in raising awareness and commitment towards sustainable
tourism, affirming the expo's status as the leading event in the
region."
Website:
www.itehcmc.travel
Facebook:
https://www.facebook.com/itehcmc.internationaltravel
Linkedin:https://www.linkedin.com/company/ite-hcmc-international-travel-expo-ho-chi-minh-city/
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