Better Choice Company Receives NYSE American Notice
September 27 2023 - 3:29PM
Better Choice Company, Inc. (NYSE American: BTTR) (“Better Choice”
or the “Company”), a pet health and wellness company, today
announced that it received a Notice (the “Notice”) on September 21,
2023 from the NYSE American LLC (the “NYSE American”) stating that
the Company is not in compliance with the continued listing
standards as set forth in Section 1003(f)(v) of the NYSE American
Company Guide (“Company Guide”).
The Notice stated that because the Company’s common stock had
been trading for a low price per share for a substantial period of
time, the Company was not in compliance with Section 1003(f)(v) of
the Company Guide. The NYSE American staff (the “Staff”) determined
that the Company’s continued listing is predicated on effecting a
reverse stock split of its common stock or demonstrating sustained
price improvement within a reasonable period of time , which the
Staff determined to be until March 21, 2024. NYSE American may also
accelerate delisting action in the event that the Company’s common
stock trades at levels viewed by the Staff to be abnormally
low.
The Company intends to seek to regain compliance with the NYSE
American’s continued listing standards by undertaking a measure or
measures that are considered necessary and in the best interests of
the Company and its shareholders.
The Notice has no immediate effect on the listing or trading of
the Company’s common stock and the common stock will continue to
trade on the NYSE American under the symbol “BTTR” but will have an
added designation of “BC” to indicate that the Company is not in
compliance with the NYSE American’s listing standards.
Additionally, the Notice does not result in the immediate delisting
of the Company’s stock from the NYSE American. The Company’s
receipt of the Notice does not affect the Company’s business,
operations or reporting requirements with the Securities and
Exchange Commission. The Company is actively engaged in discussions
with the NYSE American and is developing plans to regain compliance
with the NYSE American’s continued listing standards within the
time period indicated.
About Better Choice Company, Inc.Better Choice
Company Inc. is a pet health and wellness company focused on
providing pet products and services that help dogs and cats live
healthier, happier and longer lives. We offer a broad portfolio of
pet health and wellness products for dogs and cats sold under our
Halo brand across multiple forms, including foods, treats, toppers,
dental products, chews, and supplements. We have a demonstrated,
multi-decade track record of success and are well positioned to
benefit from the mainstream trends of growing pet humanization and
consumer focus on health and wellness. Our products consist of
kibble and canned dog and cat food, freeze-dried raw dog food and
treats, vegan dog food and treats, oral care products and
supplements. Halo’s core products are made with high-quality,
thoughtfully sourced ingredients for natural, science-based
nutrition. Each innovative recipe is formulated with leading
veterinary and nutrition experts to deliver optimal health. For
more information, please
visit https://www.betterchoicecompany.com.
Forward Looking StatementsThis press release
contains forward-looking statements within the meaning of the
Private Securities Litigation Reform Act of 1995. The words
“believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,”
“should,” “plan,” “could,” “target,” “potential,” “is likely,”
“will,” “expect” and similar expressions, as they relate to us, are
intended to identify forward-looking statements. The Company has
based these forward-looking statements largely on our current
expectations and projections about future events and financial
trends that we believe may affect our financial condition, results
of operations, business strategy and financial needs. Some or all
of the results anticipated by these forward-looking statements may
not be achieved. Further information on the Company’s risk factors
is contained in our filings with the SEC. Any forward-looking
statement made by us herein speaks only as of the date on which it
is made. Factors or events that could cause our actual results to
differ may emerge from time to time, and it is not possible for us
to predict all of them. The Company undertakes no obligation to
publicly update any forward-looking statement, whether as a result
of new information, future developments or otherwise, except as may
be required by law.
Company Contact:Better Choice Company Inc.Kent
Cunningham, CEO
Investor Contact:KCSA Strategic
CommunicationsValter Pinto, Managing DirectorT:
212-896-1254Valter@KCSA.com
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