Rite Aid To Provide Convenient Collection Points Throughout California for Rechargeable Batteries
June 27 2006 - 9:00AM
PR Newswire (US)
The Rechargeable Battery Recycling Corporation partners with
leading drugstore chain ATLANTA, June 27 /PRNewswire/ -- Rite Aid
Corporation, one of the nation's leading drugstore chains, and the
Rechargeable Battery Recycling Corporation (RBRC), a nonprofit,
public service organization dedicated to recycling rechargeable
batteries, have partnered to roll out RBRC's rechargeable battery
recycling program, Call2Recycle(TM), in Rite Aid stores throughout
the state of California. Starting today, RBRC's rechargeable
battery drop-off boxes will be in all Rite Aid stores throughout
California, giving customers the ability to drop off their used
rechargeable batteries commonly found in portable electronics
products such as: power tools, cordless phones, laptop computers,
PDAs, digital cameras, and cell phones. "Our partnership with Rite
Aid will make it easier than ever for consumers to recycle their
rechargeable batteries," said Ralph Millard, Executive Vice
President, RBRC. "It is wonderful that Rite Aid has taken the
initiative in advance of California's new recycling legislation."
Effective July 1st 2006, retailers and manufacturers of
rechargeable batteries in the state of California will be required
by law to recycle all rechargeable batteries according to the
"Rechargeable Battery Recycling Act of 2006" (A.B. 1125). RBRC has
made it easy for retailers and manufacturers to comply with the new
laws, as is evidenced by the new partnership with Rite Aid.
"Environmental issues are on the forefront and Rite Aid customers
are showing us a greater level of concern and awareness for
maintaining a healthy environment," said Mark Coleman, Category
Manager for Photo and Batteries at Rite Aid. "Rite Aid is committed
to being involved in our communities in meaningful ways and we are
proud to partner with RBRC on this very important initiative." Now,
even more locations to recycle With approximately 588 Rite Aid
stores in California, the RBRC/Rite Aid program adds to the over
30,000 sites throughout the U.S. and Canada that consumers can
access to drop off their used rechargeable batteries. To find a
nearby Rite Aid, click on "Find a Rite Aid" at
http://www.riteaid.com/. For other drop off locations, consumers
can simply call toll-free 1-877-2-RECYCLE or log on to
http://www.call2recycle.org/, type in their zip code, and they are
given a list of participating collection sites in their area. The
program is free of charge to consumers. About RBRC The Rechargeable
Battery Recycling Corporation (RBRC) is a nonprofit, public service
organization dedicated to rechargeable battery and cell phone
recycling. There are over 30,000 retail, business, and community
collection locations that participate in RBRC's rechargeable
battery recycling program. RBRC is funded by more than 300
manufacturers and marketers of portable rechargeable batteries and
products. RBRC's public education campaign and recycling program is
the result of the rechargeable power industry's commitment to
conserve natural resources and prevent cell phones and rechargeable
batteries from entering the solid waste stream. Cell phones
collected through the Call2Recycle(TM) program will be recycled or
refurbished and resold when possible with a portion of the proceeds
benefiting select charities. Contributions or gifts to RBRC are not
tax deductible. For more information, call 1-877-2-RECYCLE or visit
http://www.call2recycle.org/. About Rite Aid Rite Aid Corporation
(NYSE:RADPCX:RAD) is one of the nation's leading drugstore chains
with annual revenues of $17.3 billion and approximately 3,320
stores in 27 states and the District of Columbia. Information about
Rite Aid, including corporate background and press releases, is
available through the company's website at http://www.riteaid.com/.
DATASOURCE: Rechargeable Battery Recycling Corporation CONTACT:
Jessica Brown, Stanton Crenshaw, +1-212-780-1900 x532, ; Linda
Gabor, RBRC, +1-919-596-6136, Web site: http://www.riteaid.com/
http://www.call2recycle.org/
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