Align Technology Launches Treatment Planning Facility in Spain
September 07 2018 - 5:00AM
Align Technology Launches Treatment Planning Facility in Spain
Align Technology, Inc. (NASDQ: ALGN), a global medical device
company engaged in the design, manufacture and marketing of the
Invisalign system and iTero intraoral scanners and services for
orthodontic and restorative dentistry, announced today the launch
of the new digital treatment planning facility and education centre
in Madrid, Spain. The new launch reflects the dynamic growth of
Spain and Portugal (jointly known as Iberia) in the EMEA region and
beyond. Iberia is the third largest Invisalign market worldwide
(after North America and China), growing dynamically year on year.
The second of its kind in Europe and the fourth
worldwide, the treatment planning facility in Madrid aims to
increase the company’s commitment to Invisalign trained doctors in
Spain and Portugal, and will play a key role in Align Technology`s
strategy to be closer to its customers and support them in digital
treatment planning. The new facility, which will also act as
education centre for doctors, will bring together current
commercial teams representing Iberia and the new treatment planning
team to provide Spanish and Portuguese doctors with first-hand
support from the local staff. The new 3,500 square meter office
will host 185 employees by the end of 2018 – a significant increase
from the 10 employees employed in Spain since 2013.
“Since we launched our operations in the country
17 years ago, we have seen continuous growth and have played an
important role in expanding Align’s operations in the EMEA region,”
explained Juan Manuel Frade, Align Technology general manager,
Iberia. “The city of Madrid offers a vibrant ecosystem for
innovative companies, while our new facilities support Align`s
efforts to offer first-hand local support to Spanish and Portuguese
dental professionals, helping them achieve the clinical results
they expect and deliver effective, cutting-edge dental options to
their patients.”
The state-of-the-art facilities in Madrid will
serve as commercial and operations site for the entire Iberia
business. Align Technology, as a global medical company, works
directly with doctors across both countries to provide them with
the Invisalign system of clear aligners that doctors prescribe to
their patients to straighten their teeth. The new facilities will
provide Invisalign trained doctors with closer, more personalized
support to ensure they in turn can offer improved service to their
patients.
“Our newly opened facility in Madrid is an
important step forward in bringing our technology closer to
Invisalign doctors, in a time of growing demand for clear aligner
therapy from both consumers and doctors,” said Emory Wright, senior
vice president, global operations. “This facility will allow us to
directly support the orthodontists in Iberia in their effort to
continue to achieve greater clinical outcomes in teeth
straightening. The in-region expertise and localization of services
in strategic markets is necessary for us to be able to serve the
growing needs of the doctors for local support.”
The treatment planning facility will be equipped
with the latest technology, including Align Technology’s
proprietary software which makes it possible to create a customized
treatment for each patient. The new treatment planning facilities
are part of the 100 million dollar global investment that the
company expects to make this year, and will enable the Madrid site
to offer some of the most innovative orthodontic solutions in the
region.
“We are extremely proud to be launching our
second European treatment planning facility in Madrid. It
spearheads the technological innovation within the clear aligner
field, placing Spain and Portugal at the forefront of the digital
future of orthodontics in Europe,” said Simon Beard, Align
Technology senior vice president and managing director, EMEA.
“Iberia continues dynamic business growth, being the strongest
contributor to Align Technology’s 38% growth across EMEA last year.
I am confident our expansion of the infrastructure and the
geographical coverage will continue to deliver exceptional results
and will help us strengthen our relations with Invisalign trained
doctors in the region.”
The company officially opened the new facility
today during a ceremony attended by Invisalign trained doctors from
Spain, media and dental associations.
Clear aligners are a removable and transparent
teeth-straightening solution produced using digital and 3D
technologies. This type of solution differs from other orthodontic
devices in that they are more comfortable and can be easily removed
for eating or drinking. Used to treat minor to complex types of
malocclusions, clear aligners are replaced every one or two weeks,
depending on a doctor`s recommendation, gradually moving teeth
towards the projected final position.
Digital treatments are created at Align
Technology’s treatment planning facilities by CAD designers,
following doctors’ guidelines and instructions. The new treatment
planning facility represents a milestone in Align’s expansion in
Iberia that will ensure that doctors in the region, which are
already supported by local clinical and customer support teams,
also benefit from the presence of local CAD designers, enabling
doctors to offer an improved service to their own patients.
About Align Technology,
Inc.
Align Technology is a global medical device
company engaged in the design, manufacture and marketing the most
advanced clear aligner system in the world and intraoral scanners
and services for orthodontic and restorative dentistry. Align’s
products help dental professionals achieve the clinical results
they expect and deliver effective dental options to their patients.
Visit www.aligntech.es or more information.
Media Contact:EdelmanOier
LlinasOier.llinas@edelman.com934881290
Karina LudzAlign
Technologykludz@aligntech.com+31 6211 434 20
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