Smithville Differentiates With Outdoor Wi-Fi for Homes and Businesses, Growing Multiple Markets With Calix Managed Services
August 01 2024 - 12:30PM
Business Wire
Building on its success with myriad
security-focused broadband offerings—including blocking 22,000
cybersecurity threats monthly and providing homeowners peace of
mind with connected cameras—Smithville further differentiates with
outdoor Wi-Fi for residential and business subscribers
Today, Calix, Inc. (NYSE: CALX) announced that 20-year customer
Smithville Communications is leveraging the Calix Broadband
Platform and purpose-built managed services to deliver secure,
outdoor Wi-Fi for residential and business subscribers.
Smithville’s outdoor Wi-Fi offering enhances its existing Calix
SmartHome™ residential managed services—like connected camera
property protection from Arlo Secure and network security from
ProtectIQ®—inside and outside the home. Smithville also
delivers outdoor Wi-Fi to businesses like landscaping companies,
farms, churches, and inns. In August 2023, Smithville expanded its
business market with Calix SmartBiz™, a purpose-built, all-in-one
broadband solution featuring security and productivity services
tailored to the needs of small businesses.
Smithville’s outdoor Wi-Fi campaign, supported by Calix Success,
generated hundreds of subscriber inquiries. Within weeks of launch,
Smithville performed dozens of installations of Calix GigaSpire®
u4hm outdoor systems and has since received a steady influx of
orders.
“Adding outdoor Wi-Fi for our residential and business
subscribers was an easy decision with innovation and support from
Calix,” said Darby McCarty, chief executive officer and chairman at
Smithville. “The Calix Platform has made it simple for us to adopt
and launch managed services to differentiate and provide additional
value to our customers. With outdoor Wi-Fi, we are extending and
reinforcing our commitment to safe and secure broadband.”
Smithville leverages the full capabilities of the Calix Platform
to:
- Deliver secure outdoor Wi-Fi to subscribers quickly and at
the lowest operational expense. Smithville has doubled the
number of subscribers using Calix GigaSpire Wi-Fi systems in the
last 12 months. All Calix systems are easily deployed and operate
on the industry’s only business-transforming platform. The compact,
weather-resistant GigaSpire u4hm delivers exceptional outdoor
connectivity and enhances outdoor security system capabilities
without an installation fee or upfront cost—ideal for lakefront
properties, suburban homes, and small farms.
- Leverage cloud insights for transformational go-to-market
success with personalized communications. Using the Calix
Platform’s cloud capabilities, Smithville effectively communicates
new offerings to residential and business subscribers. The “Take
Your Connection Outside” campaign from Smithville launched outdoor
Wi-Fi with personalized messages informed by Calix Engagement Cloud
insights.
- Extend managed services outdoors to enhance
subscriber security. Smithville leveraged SmartHome to expand
residential offerings in 2023, launching comprehensive security
packages with ProtectIQ network security to block 22,000
monthly digital threats and Arlo Secure connected camera property
protection. Enhanced security services and easy access to
cybersecurity reports via the Smithville mobile app (built on Calix
CommandIQ®) increased subscriber engagement significantly
over the past year. Additionally, Smithville’s SmartBiz offering,
now with outdoor Wi-Fi, ensures the safety, security, and
compliance of critical small business online activities.
“Smithville is redefining the broadband experience by expanding
secure, outdoor Wi-Fi and advanced security services to both
residential and business markets,” said John Durocher, chief
customer officer at Calix. “Through a strategic partnership with
Calix Success, Smithville has designed and launched new packages
that directly address subscriber needs. Our Success team helped
train field technicians, align organizational efforts, and
integrate Arlo Secure into Smithville’s security offerings. By
innovating to differentiate, Smithville is driving major market
growth while continuing to improve life in its Indiana
communities.”
Explore how BSPs easily deliver exceptional subscriber
experiences—inside and outside—with integrated managed services and
the Calix Broadband Platform.
About Calix
Calix, Inc. (NYSE: CALX)—Calix is a cloud and appliance-based
platform and managed services company. Broadband service providers
leverage the Calix broadband platform, cloud, and managed services
to simplify operations, engagement, and service; innovate for their
consumer, business, and municipal subscribers; and grow their
business and the communities they serve.
Our end-to-end platform and managed services democratize the use
of data, enabling our customers of any size to operate efficiently,
acquire subscribers, and deliver exceptional experiences. Calix is
dedicated to driving continuous improvement in partnership with our
growing ecosystem to support the transformation of our customers
and their communities.
This press release contains forward-looking statements that are
based upon management’s current expectations and are inherently
uncertain. Forward-looking statements are based upon information
available to us as of the date of this release, and we assume no
obligation to revise or update any such forward-looking statement
to reflect any event or circumstance after the date of this
release, except as required by law. Actual results and the timing
of events could differ materially from current expectations based
on risks and uncertainties affecting Calix’s business. The reader
is cautioned not to rely on the forward-looking statements
contained in this press release. Additional information on
potential factors that could affect Calix’s results and other risks
and uncertainties are detailed in its quarterly reports on Form
10-Q and Annual Report on Form 10-K filed with the SEC and
available at www.sec.gov.
Calix and the Calix logo are trademarks or registered trademarks
of Calix and/or its affiliates in the U.S. and other countries. A
listing of Calix’s trademarks can be found at
https://www.calix.com/legal/trademarks.html. Third-party trademarks
mentioned are the property of their respective owners.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20240801516529/en/
Press Inquiries: Alison Crisci 919-353-4323
alison.crisci@calix.com
Investor Inquiries: investorrelations@calix.com
Calix (NYSE:CALX)
Historical Stock Chart
From Dec 2024 to Jan 2025
Calix (NYSE:CALX)
Historical Stock Chart
From Jan 2024 to Jan 2025