Certegy Partners With Eastern Financial Florida Credit Union to Launch New MasterCard(R) Program
July 12 2005 - 9:01AM
PR Newswire (US)
Certegy Partners With Eastern Financial Florida Credit Union to
Launch New MasterCard(R) Program Issuer Brings Portfolio Management
In-House ST. PETERSBURG, Fla., July 12 /PRNewswire-FirstCall/ --
Certegy Inc., the nation's leading provider of credit card
processing services to credit unions, today announced a new
three-year agreement with Eastern Financial Florida Credit Union
(EFFCU) of Miramar, Florida. Under the terms of the agreement,
Certegy will provide credit card processing, cardholder support and
rewards programs for EFFCU's newly launched MasterCard(R) program.
EFFCU is the third largest credit union in Florida, with over $2.0
billion in total assets and over 200,000 members nationwide. After
selling its credit card portfolio in 2001, EFFCU's management
recently decided to launch a new program to better serve its
members. "We believe we can provide more value to our membership
base by making credit card decisions locally and managing our
portfolio in-house," said Gary Lanier, senior vice president of
EFFCU. "In addition, we want to reward our members with loyalty
programs and discounts on other services. Certegy's comprehensive
product offering and its ability to integrate a card program into
our other product offerings were key factors in our choice of a
third- party processor." "Credit cards play an integral role in
credit unions' relationships with their members, and we are
extremely pleased to partner with Eastern Financial in launching
their new card program," said Robert Bream, executive vice
president and group executive of Certegy Card Services, North
America. "Certegy specializes in helping credit unions deliver the
products and services that their members expect, and we look
forward to helping them reach their goals." About Certegy Certegy
(NYSE:CEY) provides credit and debit processing, check risk
management and cash access services, merchant processing and
e-banking services to over 6,500 financial institutions, 100,000
retailers and 100 million consumers worldwide. Headquartered in St.
Petersburg, Florida, Certegy maintains a strong global presence
with operations in the United States, the United Kingdom, Ireland,
France, Chile, Brazil, Australia, New Zealand, Thailand and the
Caribbean. As a leading payment services provider, Certegy offers a
comprehensive range of transaction processing services, check risk
management solutions and integrated customer support programs that
facilitate the exchange of business and consumer payments. Certegy
generated over $1.0 billion in revenue in 2004. For more
information on Certegy, please visit http://www.certegy.com/. About
Eastern Financial Florida Credit Union Based in Miramar, Florida,
Eastern Financial Florida Credit Union is the largest credit union
in South Florida and the third largest in Florida with over $2
billion in assets. It has 21 branches in South Florida and the
Tampa Bay region, serves more than 900 member companies and
provides financial services to more than 200,000 individual
members. Eastern Financial Florida Credit Union was founded in 1937
as the original credit union for Eastern Airlines. In 2002, it
changed its charter to allow membership by anyone who lives or
works in Palm Beach, Broward, Miami-Dade, Pinellas, or Hillsborough
counties. Please visit http://www.effcu.com/ for more information.
DATASOURCE: Certegy Inc. CONTACT: Mary Waggoner, SVP - Investor
Relations of Certegy Inc., +1-678-867-8004 Web site:
http://www.certegy.com/ http://www.effcu.com/
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