SEATTLE, Sept. 8, 2020 /PRNewswire/ -- Nordstrom
today launched Make Your Voice
Heard, a nationwide non-partisan voter
participation initiative. In partnership with nonprofits When
We All Vote and the National Urban League, Nordstrom aims to educate,
inspire and make it easy for Nordstrom employees and customers to
make their voice heard – both through responding to the 2020 Census
and by voting in upcoming primaries and elections.
"We believe every voice matters and our country is stronger when
we all participate in the democratic process," said Pete Nordstrom, president and chief brand
officer. "This initiative is a direct result of feedback
we heard from more than 50,000 Nordstrom employees from all regions
of the U.S. They told us they want to be actively engaged in their
communities and help find solutions to the
challenges we're facing. Enabling them to make their
voices heard by voting is a meaningful and productive way we can
support our people and our communities."
By partnering with When We All Vote and the National Urban
League, Nordstrom aims to help increase participation in upcoming
elections. Together, the organizations will bring the Make Your
Voice Heard campaign to life through virtual learning series,
digital volunteer opportunities, curbside voter registration and a
suite of online resources related to the 2020 Census, voter
registration, education and participation.
"As we continue to strive to change the culture around voting,
expanding our work with a partner like Nordstrom through their Make
Your Voice Heard initiative is critical. With this partnership, we
will be able to reach new eligible voters via
the entire Nordstrom community of employees and
customers, helping us to fulfill our mission to increase voter
participation in every election," said Stephanie L.
Young, Chief Officer for Culture and Communications, When We All
Vote.
"We are proud to declare Nordstrom as an official partner of the
National Urban League for this election and beyond to support our
mission to provide economic empowerment and educational
opportunities for underserved Americans. We will support Make
Your Voice Heard through initiatives aimed at increased voter
registration, 2020 Census participation, diverse corporate
recruitment, community-based volunteerism, and much more. We are
committed to making a difference and cannot wait to get started
with Make Your Voice Heard," said Marc Morial, President
and CEO, National Urban
League.
To make getting to the polls easier and ensure everyone has
the time to vote, Nordstrom is making
November 3, 2020, a holiday
for all
its U.S. Employees. While Nordstrom stores
and operations centers remain open, the
company will work with employees to set schedules which will
enable them to get to the polls. Another way
Nordstrom is supporting employees to participate in the voting
process is by partnering with Civic
Alliance to connect employees to volunteer opportunities.
Finally, Nordstrom will provide its store,
fulfillment center, distribution center and call center
employees discounted rides to the polls through Lyft.
Nordstrom is also introducing an exclusive collection of
Nordstrom Made "VOTE" apparel for Men, Women and Kids to celebrate
voters' rights. The styles include t-shirts and sweatshirts
featuring VOTE graphics priced from $19 to $60 and a
portion of every Nordstrom Made VOTE purchase will be donated to
When We All Vote and the National Urban League.
ABOUT NORDSTROM
Nordstrom, Inc. is a leading fashion retailer based in the U.S.
Founded in 1901 as a shoe store in Seattle, today Nordstrom operates 355 stores
in 40 states, including 100 full-line stores in the United States and Canada; 248 Nordstrom Rack stores; two
clearance stores; and five Nordstrom Local service
hubs.
Additionally, customers are served online
through Nordstrom.com, Nordstrom.ca, Nordstromrack.com, HauteLook.com and TrunkClub.com.
Nordstrom, Inc.'s common stock is publicly traded on the NYSE under
the symbol JWN.
About Urban League
For more than a century, the National Urban League has been the
authority on our nation's civil rights issues – impacting policy in
Washington and implementing
effective programming in urban communities across America. Our
data-driven national management structure and evidence-based
solutions inform policy and enact real change through legislative
action. While our service model is local, the impact of our work
reverberates on a national scale. We work to provide economic
empowerment, access to health care, educational, job, and housing
opportunities and the guarantee of civil rights for the underserved
in America.
About When We All Vote
When We All Vote is a national, nonpartisan, nonprofit launched by
Co-Chair Michelle Obama in 2018 on a
mission to change the culture around voting by bringing together
citizens, institutions, brands, and organizations to increase
participation in every election. They are also on a mission to
close the race and age voting gap and empower all eligible voters
to cast their ballot by harnessing grassroots energy, establishing
strategic partnerships, and implementing digital organizing
strategies. Learn more here.
PRESS CONTACT
Michael King
Michael.king2@nordstrom.com
View original content to download
multimedia:http://www.prnewswire.com/news-releases/nordstrom-unveils-make-your-voice-heard-a-commitment-to-voter-education-and-participation-301125796.html
SOURCE Nordstrom, Inc.