Peanut Butter Wrap Rolls Into First Place
April 06 2004 - 8:00AM
PR Newswire (US)
Peanut Butter Wrap Rolls Into First Place Jif (R) Announces Grand
Prize Winner of Second Annual 'Jif's Most Creative Peanut Butter
Sandwich Contest for Kids(TM)' ORRVILLE, Ohio, April 6
/PRNewswire-FirstCall/ -- Jessica Delaney, a 12-year-old resident
of Princeton, NJ, wowed the judges with her impressive "Peanutty
Wrapple Rolls with Maple Dipping Sauce," taking top honors in the
second annual "Jif's(R) Most Creative Peanut Butter Sandwich
Contest for Kids(TM)." Her winning entry combined Jif peanut
butter, rice crisp cereal and apple filling with a sprinkle of
brown sugar, all wrapped up in a flour tortilla. Jessica added a
gourmet flair by pairing the sandwich with an original
maple-cinnamon dipping sauce. (Photo:
http://www.newscom.com/cgi-bin/prnh/20040406/NYTU029 ) "We were
excited to see that so many creative kids from every corner of the
country entered this year's contest," said Brenda Dempsey, director
of communications, The J. M. Smucker Company. "Not only did we
receive more than three times the recipes as last year, but the
level of ingenuity in these sandwiches was truly outstanding."
Jessica Delaney said that she came up with her sandwich recipe
because she wanted to share one of her favorite combinations --
peanut butter and apples -- a nutritious treat in which she often
indulges. She knew they tasted great together, and added the rice
crisp cereal to give it just the right crunch. The brown sugar and
maple-cinnamon dipping sauce were the finishing touches that gave
her Peanutty Wrapple Rolls an added sweetness and creative twist.
Jessica's mother, Devon Delaney loves that her daughter enjoys
preparing her own snacks and meals and encourages all of her
children to have fun and be creative in the kitchen. "We wanted to
challenge kids to come up with their most creative Jif-inspired
fantasy sandwich. This year's entries came up with both sweet and
savory combinations that we never would have thought of!" said
Dempsey. Four runner-up sandwiches included "Supreme Apple Surprise
Stars," from Taylor F., that included Jif peanut butter, chopped
green apples and pecans shaped with a star cookie cutter; "Better
than Breakfast," entered by John F., was an Extra Crunchy Jif,
maple syrup and bacon concoction on whole wheat toast; "S'More Jif
Please," was Hunter G.'s scrumptious combination of his favorite
s'mores toppings with Creamy Jif; and "Pecos Peanut Butter and
Jelly," from Ryan T., combined Jif, jalapeno jelly and pecans,
grilled to perfection. While these entries were made with
creativity in mind, kids and adults looking for fun and healthier
options can substitute any of the ingredients to make their own
creative delight. Fruits and vegetables are a great way to decorate
sandwiches, and using whole wheat bread can provide added
nutrition. Some of the more artistic entrants made faces, animals
and even an American flag. Some kids stipulated "soft white bread,"
while others favored whole wheat bread, bagels, tortillas, and even
French Toast and waffles. As the Grand Prize Winner, Jessica
Delaney will receive a $5,000 savings bond and Jif gift basket,
while each runner-up will receive a $500 savings bond and a Jif
gift basket. Recipes were judged on taste, ease of preparation,
appearance, creativity and appropriate use of Jif peanut butter (at
least two tablespoons). The J. M. Smucker Company
(http://www.smuckers.com/) was founded in 1897 when the Company's
namesake and founder sold his first product -- apple butter -- from
the back of a horse-drawn wagon. Today, over a century later, the
Company is the market leader in fruit spreads, peanut butter,
shortening and oils, ice cream toppings, and health and natural
foods beverages in North America under such icon brands as
Smucker's(R), Jif and Crisco(R). For over 107 years, the Company
has been headquartered in Orrville, Ohio, and has been family run
for four generations. The J. M. Smucker Company was recognized as
the top company in FORTUNE Magazine's 2003 annual survey of The 100
Best Companies to Work For and has ranked consistently in the top
25 companies each year since FORTUNE began the list in 1998. The J.
M. Smucker Company has over 2,700 employees worldwide and
distributes products in more than 45 countries. (R) Registered
trademarks of The J.M. Smucker Company
http://www.newscom.com/cgi-bin/prnh/20040406/NYTU029 DATASOURCE: J.
M. Smucker Company CONTACT: Hannah Baysden of Cohn & Wolfe,
+1-212-798-9813, for J. M. Smucker Company Web site:
http://www.smuckers.com/
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