Blue Rodeo & Serena Ryder to
Headline Launch Event June
2nd at Kinaxis' New Ottawa Headquarters
OTTAWA,
ON, June 2, 2022 /CNW/ - Kinaxis® Inc. (TSX:
KXS), the authority in driving agility for fast, confident
decision-making in an unpredictable world, is announcing a
concert with The Catapult Collaboration – a new music
initiative designed to support emerging artists with a
pay-it-forward mindset. The Catapult Collaboration is managed by
ArtHaus, a collaborative community of creators and
professionals working in music, media, and wellness, along with
multi-platinum singer-songwriter Serena
Ryder.
A collective of business leaders and creative changemakers, The
Catapult Collaboration is committed to supporting emerging
musicians by pairing them with established artists for unique live
paid performance opportunities – igniting, cultivating, and
promoting the future of music.
The Catapult Collaboration was launched earlier this month in
San Diego, CA with a private
concert at a Kinaxis event aboard the USS Midway aircraft carrier.
The concert highlighted emerging artists Adria Kain and TALK along with iconic Grammy
Award rocker Melissa Etheridge and
JUNO Award winner Serena Ryder. The
Catapult Collaboration focuses on up-and-coming creatives from a
variety of cultural, educational, and creative backgrounds, and
aims to support musicians through an all-inclusive approach
addressing the modern multifaceted artistic career.
The second Catapult Collaboration and Canadian launch will take
place June 2nd in
Ottawa, ON as part of Kinaxis' new
global headquarters grand opening. The private party for 1,000
Kinaxis employees and their guests will celebrate the new 161,050
sq ft. building and feature established headliners Blue Rodeo and
Serena Ryder along with emerging
acts Clerel and TALK. Employees are celebrating the opening of the
new Kinaxis Global Headquarters which includes music themes
throughout, a sound stage, along with a full-service cafeteria,
fitness center, roof top patio, and touchless technology
throughout.
WATCH – Highlights from The
Catapult Collaboration launch event in San Diego, CA
Of the program, Melissa Etheridge
shares, "I am thrilled to help launch The Catapult
Collaboration. It's such an important program and working with this
team, as well as the young artists they are helping, is inspiring
and energizing. Happy to lend my support to Catapult as it
continues to grow and lift musicians across the world."
Serena Ryder adds, "The
Catapult Collaboration is a unique opportunity for established
musicians, business leaders and creative changemakers to elevate a
new generation of emerging artists. I'm inspired by Kinaxis' focus
on people and culture and my friend Kinaxis CEO John Sicard's dedication to supporting new
artists."
Kinaxis CEO John Sicard said,
"I cannot imagine a world without music. The Kinaxis culture,
focused on developing careers and caring for people, makes a
natural fit to partner with the Catapult Collaboration as a
community initiative."
With an inherent belief in the healing power of music, and its
contribution to cultural identity, and ability to bring communities
together The Catapult Collaboration adopts a holistic approach to
building careers in music. Supporting emerging artists by
connecting them with established creatives in a myriad of
opportunities that encompass four main pillars including live
performance, recordings and production, wellness, and accessibility
- offering established artists a platform to promote their
favourite up-and-coming musicians that in return supports the
invigoration of live music.
About Serena Ryder
Toronto-based vocal powerhouse
Serena Ryder is a platinum-selling
artist adored by fans, peers, and critics alike, in part due to her
raw and earnest songwriting, and beautifully electric live
performances. She has received numerous accolades, including the
prestigious Canada's Walk of Fame
Allan Slaight Music Impact Honour, six JUNO Awards, and the
Margaret Trudeau Mental Health Impact Award. A veteran performer,
songwriter and producer, Serena is passionate about elevating the
next generation of artists.
About Kinaxis Inc.
Music is a central theme in the #KinaxisLife culture and in
2020, as the live music industry was struggling during the
pandemic, Kinaxis, a supply chain planning technology company,
partnered with the Canadian Live Music Association (CLMA) to launch
Kinaxis InConcert. The program featured live-streamed concerts from
stages across Canada to help
musicians and venues deliver a live music experience in a safe
environment and was a catalyst in creating The Catapult
Collaboration.Trusted by innovative brands, we combine human
intelligence with AI and concurrent planning to help companies plan
for any future, monitor risks and opportunities and respond at the
pace of change. Powered by an extensible, cloud-based platform,
Kinaxis delivers industry-proven applications so everyone can know
sooner, act faster and remove waste. For more Kinaxis news, visit
Kinaxis.com or follow us on LinkedIn or Twitter.
SOURCE Kinaxis Inc.
