MoviePass™, the nation’s premier movie theater subscription
service and a majority-owned subsidiary of Helios and Matheson
Analytics Inc. (Nasdaq: HMNY) (“Helios”), announced today that it
has exceeded 3 million paying subscribers since announcing its
low-cost subscription plans in August 2017.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20180613005595/en/
MoviePass™ Surpasses 3 Million Paying
Subscribers (Photo: Business Wire)
MoviePass’ rapid growth is within its projections that estimate
the service will exceed 5 million paying subscribers by the end of
2018. MoviePass currently represents more than 5% of total U.S. box
office receipts, with its peak weeks nearing 8% of box office. When
actively advertising select films to its subscribers, box office
receipts have seen weeks push to over 30%.
As a subsidiary of Helios, MoviePass has substantially driven
Helios’ growing presence in the entertainment industry. Helios
recently acquired Moviefone™, a multimedia information and
advertising service, from Oath Inc., a Verizon company, which has
enabled MoviePass to expand its advertising offerings. In addition,
Helios’ subsidiary, MoviePass Ventures, has already acquired
economic interests in films and teamed up with MoviePass to drive
box office for those films, which Helios believes will maximize
downstream revenue opportunities. Helios’ recent announcement of
its deal to buy the film library and current production slate of
Emmett Furla Oasis Films and its launch of MoviePass Films with
veteran producers Randal Emmett and George Furla, further expands
Helios’ ability to self-generate new revenue opportunities for
MoviePass.
“With MoviePass Films and MoviePass Ventures under the Helios
umbrella, we are continuously adding more perks and services for
our MoviePass subscribers. Consistent growth in MoviePass
subscribers means we can utilize our media companies in ways no one
has seen before,” said Ted Farnsworth, Chairman and CEO of Helios.
“With its considerable market share of moviegoers, MoviePass
expects to influence its subscribers to engage with our other
revenue channels throughout the entire film industry
ecosystem.”
MoviePass Ventures acquired an economic interest in the
critically acclaimed film American Animals with The Orchard, a film
and music distribution company and a subsidiary of Sony Music
Entertainment. The theater debut of American Animals represents one
of the year’s most successful independent films, thanks, in part,
to marketing efforts orchestrated by MoviePass and The Orchard.
Additionally, MoviePass Ventures holds an economic interest in the
John Travolta film, Gotti, premiering this Thursday in New York
City.
MoviePass Ventures and MoviePass Films uses MoviePass to market
its films to MoviePass subscribers, strengthening the box office
performance of these films, which in turn maximizes downstream
revenue opportunities for MoviePass Ventures from home
entertainment (video-on-demand (VOD), subscription video on demand
(SVOD), electronic-sell-through (EST), physical-sell-through (DVD,
Blu-ray, 4K) and other forms of content distribution beyond the
theatrical window).
“MoviePass is moving quickly and decisively on a course to
continue innovating the film industry from the ground up and
delivering audiences for films and films for audiences,” said
MoviePass CEO Mitch Lowe. “This is the eve of a transformative time
in the movie industry. We are witnessing the dawn of a new Golden
Age, where audiences, studios, and exhibitors are all connected,
from top to bottom — all in the interest of diversifying the
movie-going palate and demonstrating the success of smaller,
independent titles.”
About Helios and Matheson Analytics
Helios and Matheson Analytics Inc. (Nasdaq:HMNY) (“Helios”) is a
provider of information technology services and solutions, offering
a range of technology platforms focusing on big data, artificial
intelligence, business intelligence, social listening, and
consumer-centric technology. Helios currently owns approximately
92% of the outstanding shares (excluding options and warrants) of
MoviePass Inc., the nation's premier movie-theater subscription
service. Helios' holdings include RedZone Map™, a safety and
navigation app for iOS and Android users, and a community-based
ecosystem that features a socially empowered safety map app that
enhances mobile GPS navigation using advanced proprietary
technology. Helios is headquartered in New York, NY and listed on
the Nasdaq Capital Market under the symbol Helios. For more
information, visit us at www.hmny.com.
About MoviePass Inc.
MoviePass Inc. (“MoviePass”) is a marketing technology platform
enhancing the exploration of film and the moviegoing experience. As
the nation's premier movie-theater subscription service, MoviePass
provides film enthusiasts the ability to attend up to one new movie
title per day in theaters. The service, now accepted at more than
91% of theaters across the United States, is the nation's largest
theater network. Visit us at moviepass.com.
Cautionary Statement on Forward-looking Information
Certain statements in this communication contain forward-looking
statements within the meaning of the Private Securities Litigation
Reform Act of 1995 or under Section 27A of the Securities Act of
1933, as amended, and Section 21E of the Securities Exchange Act of
1934, as amended (collectively, “forward-looking statements”) that
may not be based on historical fact, but instead relate to future
events, including without limitation statements containing the
words “believe”, “may”, “plan”, “will”, “estimate”, “continue”,
“anticipate”, “intend”, “expect” and similar expressions. All
statements other than statements of historical fact included in
this communication are forward-looking statements.
Such forward-looking statements are based on a number of
assumptions. Although Helios’ management believes that the
assumptions made and expectations represented by such statements
are reasonable, there can be no assurance that a forward-looking
statement contained herein will prove to be accurate. Actual
results and developments (including, without limitation, the
potential benefits of Helios’ partnership with Emmett Furla Oasis
Films through MoviePass Films, the ability of MoviePass Ventures or
MoviePass Films to maximize downstream revenue opportunities
through joint marketing or advertising activities with MoviePass,
the ability of Helios to derive economic benefits from increases in
the number of MoviePass subscribers and the ability of MoviePass to
reach 5 million subscribers by the end of 2018) may differ
significantly from those expressed or implied by the
forward-looking statements contained herein and even if such actual
results and developments are realized or substantially realized,
there can be no assurance that they will have the expected
consequences or effects. Risk factors and other material
information concerning Helios and MoviePass are described in
Helios’ Annual Report on Form 10-K for the fiscal year ended
December 31, 2017, its quarterly report on Form 10-Q for the
quarter ended March 31, 2018 and other filings, including
subsequent current and periodic reports, information statements and
registration statements filed with the U.S. Securities and Exchange
Commission. You are cautioned to review such reports and other
filings at www.sec.gov.
Given these risks, uncertainties and factors, you are cautioned
not to place undue reliance on such forward-looking statements and
information, which are qualified in their entirety by this
cautionary statement. All forward-looking statements and
information made herein are based on Helios’ current expectations
and Helios does not undertake an obligation to revise or update
such forward-looking statements and information to reflect
subsequent events or circumstances, except as required by law.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20180613005595/en/
HMNY Contact:The Pollack PR Marketing GroupStephanie
Goldman/Mark Havenner, 310-556-4443sgoldman@ppmgcorp.com /
mhavenner@ppmgcorp.comorMoviePass Contact:LaunchSquad for
MoviePassGavin Skillman, 212-564-3665moviepass@launchsquad.com
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